Holding your next meeting at a luxury resort or exotic hideaway? That’s fine, but there’s an alluring, all-inclusive, possibly even money-saving alternative — a cruise ship. Meetings at sea are sailing on a rising tide in the MICE (meetings, incentives, conventions and events) industry. Christine Duffy, president and CEO, Cruise Line International Association, touts group bookings on a cruise ship, as opposed to a landlocked resort, as “a cost-effective way of producing a meeting that doesn’t look and feel like every other meeting.”
The advantages of a meeting at sea begin with the ports of call made possible by a movable venue and, along the way, shore excursions tailored to a group’s special interests. On board, networking and team-building opportunities are particularly abundant. Most ships, especially the newest ones, feature purpose-built facilities for group events, with meeting coordinators on hand. And by some estimates, cruise meetings are up to 30 percent less costly overall than comparable meetings conducted ashore.

A meeting room on Holland America Line © Holland America Line
All of Royal Caribbean’s mega-ships, an ideal choice for meeting-goers with families, now have conference centers and the ability to set aside public areas, from theaters to decks, for private gatherings. Holland America Line, with its worldwide fleet of mid-sized ships, can host meetings of up to 2,650 guests at a time while providing private kitchen tours, cooking demonstrations and, on its Bahamas cruise, a Beach Olympics team-building day on Half Moon Cay, the line’s own private island.
On all-inclusive small-ship lines such as Silversea Cruises, the attractions for groups include gourmet dining, luxury amenities, butler service and exotic shore excursions. These are ideal characteristics for an incentive cruise rewarding top employees, dealers or distributors; for rolling out products; or for expressing appreciation to special customers and influential clients.
For small groups favoring adventures at sea over onboard amenities, boutique lines such as Un-Cruise Adventures charter out an entire vessel. This enables groups of 22 to 88 passengers to team-build in the Southeast Alaskan outback, snorkel with sea lion pups in Mexico’s Sea of Cortez or toast the best at vintage wineries along the Columbia River from what amounts to their own private yacht.
Nearly every international cruise line, large or small, arranges full-ship charters, giving groups full control over meeting spaces, shore excursions and ports of call. Firms such as the venerable Landry & Kling specialize in setting up these ultimate meetings at sea. But however a group chooses to convene on a cruise — whether by becoming part of a floating resort or chartering its own expedition yacht — it promises to be a meeting to remember.
Read This Next
Women in Travel
2016
Sep 22, 2016All Reads on This Topic
Read Them All

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Apr 18, 2025Grand Hyatt Atlanta Buckhead Completes Renovation
Grand Hyatt Atlanta Buckhead unveils the completion of its multiphased renovation. With help from leading design firm DLR Group and architectural experts at designONE studio, the renovation features thoughtfully curated upgrades such as improved accommodations and new dining, socializing and relaxation spaces.
Sponsored Content
Royal Air Maroc Marks Five Years with oneworld: Strengthening Connectivity Between USA and Africa and Expanding Global Reach
Royal Air Maroc proudly enters its fifth year as a member of the prestigious oneworld alliance. Since joining in April 2020, RAM has demonstrated resilience during the COVID-19 pandemic, emerging as a dynamic airline that enhanced its digital services and expanded its network. The airline plans to grow its fleet to 200 aircraft by 2037, reinforcing its global presence.
April 2025
Apr 18, 2025Wellness Comes Naturally in Greenville, South Carolina
Strolling through downtown Greenville, South Carolina, it’s easy to see why the city ranks high among the best places to live in the United States: Shops, restaurants and coffee bars line the streets; there are also performance venues, hotels and outdoor plazas. But what really sets this upstate city of just more than 78,000 residents apart are the easily accessible parks and walking trails encouraging both residents and visitors to explore the city by foot or cycle (both handcycles and adaptive bikes are available to rent). Even better, as Greenville continues to grow, city planners and major employers work together to expand these opportunities. When Greenville’s Swamp Rabbit Trail, for instance, opened in 2009, the paved, multiuse pathway ran about 9 miles from the heart of Greenville to the town of Traveler’s Rest.
Daily
Apr 18, 2025California’s Pebble Beach Company to Renovate The Links at Spanish Bay
California’s Pebble Beach Company unveiled the timeline for its highly anticipated renovation of The Links at Spanish Bay. The golf course will close March 18, 2026, and reopen in spring 2027, a few months before the U.S. Open will be played at Pebble Beach Golf Links for the seventh time.
Sponsored Content
A Summer Sojourn Along Europe’s Rivers with AmaWaterways
This summer, elevate your vacation experience with award-winning AmaWaterways. Offering a seamless blend of unparalleled luxury, authentic cultural experiences and unrivaled service, AmaWaterways cruises are the perfect way to uncover the heart of Europe during the sunniest season with itineraries that glide along the continent’s most iconic rivers, including the Danube, the Rhine, the Seine and the Douro.
Daily
Apr 18, 2025Azamara Cruises Announces Shore Excursions for Maiden Voyage to Greenland
Azamara Cruises has unveiled its new shore programming for its Greenland sailings, which start this July. The cruise line is known for its Destination Immersion experiences and Extended Destination Days; all the immersive shore excursions for Greenland sailings have been created in collaboration with local communities to showcase Greenland’s natural beauty. Due to Azamara’s commitment to locally driven experiences, guests will engage with the destination’s unique culture while supporting the local people.
Exclusive St. Barts Hotel Offers for 2025
Daily
Apr 17, 2025eFlyer Reviews
Apr 16, 2025Grand Hotel Des Bains Kempinski St. Moritz Review
Switzerland’s most storied ski town (the one, in fact, credited with pioneering the very concept of Alpine tourism), St. Moritz legendarily attracts the rich, the famous, celebutantes and the wannabes. Yet, there’s something compellingly earthy about the place, a town on a lake rich with natural environs, where winter sports and summer activities draw athletes and mountain lovers aplenty. As at the mountain restaurants (where some arrive by chairlift rather than muscle movement, and all types of diners and imbibers convene), Grand Hotel des Bains Kempinski St. Moritz straddles the old and new, the lavish and the understated. The hotel, one of St. Moritz’s oldest, opened as a spa haven in 1864, set atop a healing mineral spring.
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
eFlyer News
Apr 16, 2025Aranui Announces Expansion with Second Ship
Aranui Cruises, the original cruise company in French Polynesia, just announced a second luxury ship set to sail the South Pacific in 2027. The new ship, Aranoa, expands the cruise line and will journey across the Austral Islands.
ShareThis