Flanked by the ski resort-studded Balkan Mountains and situated directly downwind from the fragrant pine forests of the Vitosha mountain, Sofia’s gorgeous landscape and strategic location between Asia and Europe put it at a crossroads where business and pleasure intermingle effortlessly. In recent years Bulgaria’s capital city has ranked as one of the top 10 best places in the world for startup businesses, and the onslaught of new tax exemptions for businesses looking to invest in the country make it an attractive option for many corporations to begin operations within the city.
According to the U.S. Small Business Administration’s Office of Advocacy, small businesses create two-thirds of net new jobs and account for nearly 48 percent of the U.S. private sector workforce. And small- and medium-sized businesses outpace all other sectors as one of the fastest-growing in the United States. InterContinental® Hotels Group (IHG) goes above and beyond to create opportunities for this segment with its IHG® Business Edge program, voted Best Small- to Mid-Sized Business Program in Global Traveler’s 2019 GT Tested Reader Survey awards.
THE START OF A JOURNEY. Apprehension mingles with excitement. What lies ahead? Standing on Scotland’s west coast, we know the bare bones of what we’re facing: 134 miles of hiking, a coast-to-coast traverse of the country. But what will we see along the way? Who will we meet? How wet will we get?