As one of the most recognized chefs in Israel, Chef Moshe Segev was a natural choice to revamp EL AL Israel Airlines’ in-flight dining. Following a lengthy selection process, Chef Segev introduced first-, business- and economy-class menu changes beginning in October 2010. Segev’s appointment was part of EL AL’s ongoing strategy to continually improve the service and product offered on every flight.
Aside from his work with the airline, Chef Segev owns two successful restaurants in Israel. Herzlia’s SEGEV was chosen one of Israel’s 10 best restaurants for the third consecutive year by Al Hashulchan (“On the Table”) gastronomy magazine, which also named him the 2009 Chef of the Year. SEGEV EXPRESS is located in Tel Aviv.
Chef Segev can also be found nightly in the homes of many Israelis as the host of several TV food and cooking shows. Known for his charm, personality and bright smile, Segev is often tapped to prepare meals and events in Israel for heads of state, world leaders and other VIPs.
Sample Chef Segev’s ever-changing, always inventive menu on your next EL AL flight.
Segev’s sweet potato soup
1⅔ cups water
1⅔ cups oven-steamed sweet potatoes
¾ cup roasted white onions
¼ teaspoon ground dried hot pepper
⅓ cup Chinese pecans
1½ teaspoons truffle oil
In a food processor, process the water, sweet potatoes and onions to a smooth paste. Add the hot pepper, Chinese pecans and truffle oil and process again until smooth.
PRESENTATION: Spoon into bowls and add salt and black pepper to adjust seasoning to taste.
1 cup sweet cream
1 cup milk
⅜ cup sugar
⅛ cup corn flour
A few drops rosewater
Bring the cream, ¾ cup of milk and sugar to a boil. Fully dissolve the corn flour in ¼ cup of milk. Stirring constantly, slowly add the corn flour mixture to the cream, milk and sugar mixture. Boil gently until the mixture thickens. Add the rosewater.
Transfer to individual serving dishes. Cool until set.
For the topping:
⅜ cup flaked, dessicated coconut
¼ cup unsalted, crushed, toasted almonds or peanuts
1 teaspoon cinnamon
4 teaspoons pomegranate syrup
PRESENTATION: Add a heaping teaspoon of topping to each serving. Add a drop or two of lemon juice to each teaspoon of pomegranate syrup. Serve with the malabi.
Leek pancakes with sweet potatoes in a chive sour cream sauce
For the pancakes:
2 pounds sweet potatoes, peeled
3 leeks, thinly sliced
1 clove garlic, sliced
2 tablespoons chopped parsley
2 tablespoons chopped basil
¼ cup coarse breadcrumbs
1 heaping tablespoon flour
1 level teaspoon salt
A pinch of finely crushed pepper
Cook the sweet potatoes in water until completely soft; place in a strainer for at least 5 hours to release as much liquid as possible. Sauté the leeks lightly until golden in a bit of olive oil in a frying pan. In a large bowl, add all the ingredients except the leeks to the sweet potatoes and mix, then incorporate the leeks. Form individual pancakes and grill them with a dash of olive oil on a large, broad, non-stick frying pan for about 1 minute on each side.
For the chive sour cream sauce:
1 cup 27 percent sour cream
2 heaping tablespoons unflavored cream cheese
1 tablespoon freshly chopped chives
1 tablespoon olive oil
A pinch of salt
A dash of pepper
Combine all the ingredients and chill.
PRESENTATION: When serving, the sauce should be especially cold and the pancakes very hot. Plate pancakes and serve with sauce.
Avocado in soy sauce, peanuts, mango and chili
For the sauce:
10 tablespoons sweet soy sauce
3½ tablespoons hot chili sauce
2 tablespoons unsalted, roasted peanuts
2 tablespoons roasted sesame seeds
2 tablespoons chopped coriander
2 mint leaves
1 garlic clove, finely chopped
Blend all sauce ingredients in a blender for 5 seconds.
For the presentation:
½ fresh mango, coarsely sliced
1 avocado, coarsely sliced
1 teaspoon toasted sesame seeds
PRESENTATION: Mix the avocado with the mango and place on the center of a flat plate. Pour 2 generous tablespoons of sauce over the mixture. Sprinkle with sesame seeds and serve.
Segev’s Caesar salad dressing
1½ teaspoons small capers
¾ teaspoon natural crushed garlic
3 tablespoons olive oil
1½ teaspoons Dijon mustard
¾ teaspoon fresh green coriander paste
1½ teaspoons green parsley paste
2 tablespoons lemon juice
1 cup mayonnaise
Salt and pepper, to taste
Combine all the ingredients and process to a smooth paste in a food processor. Taste and, if necessary, adjust seasonings with salt and black pepper.
PRESENTATION: Pour dressing on fresh lettuce hearts. Add sliced almonds, homemade croutons and slices of grilled chicken breast.
EL AL Israel Airlines
tel 800 223 6700
Welcome to Rhodes, a medieval treasure beautifully preserved throughout the centuries. Rhodes is the capital of the Dodecanese, an island ideal not only for those who want to relax, but also for those looking for an action-packed holiday! With its bright green hills, rich green valleys and uninterrupted line of golden beaches, Rhodes is truly a blessed place. “The sun island” has more sunshiny days and milder temperatures throughout the year than any other location in Greece. It is, after all, one of the country’s easternmost places and among the first to welcome summer on its impressive beaches. Add in the excellent facilities for tourism, the island’s special blend of cosmopolitan and traditional, and numerous cultural and archaeological sites, the most important being the Medieval (Old) Town, a UNESCO World Heritage site, and you’ve got the perfect holiday destination. While on Rhodes, don’t miss a daytrip to nearby Sými. An island of sponge divers and seamen, Sými used to have 30,000 inhabitants before the Second World War and was the richest island in the Dodecanese, despite its small size. Today, Sými attracts many visitors thanks to its beautifully preserved Neo-Classical buildings and the famous Archangel Michael monastery at Panormitis.
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