Name: Charm Lee
Company, city: Korea Tourism Organization; Seoul, South Korea
Number of employees: About 600
Recent project: “Start-up boom in tourism,” a project in which KTO helps 50 selected new companies develop into successful tourism businesses
First job: A teacher in Germany
Little-known fact about you: I was a successful Korean soap opera actor.
Essential business philosophy: The three Kwan: 60 percent observation, 30 percent genuine interest in what you do and 10 percent relationship building. If you do the first two properly, the last will follow with little effort.
Best way to keep a competitive edge: Refresh yourself, mind and soul. Look at every day as a new start.
Yardstick of success: I measure success by how much fun I am having, if my position is satisfying and if I achieve results.
What is the most important item you carry when traveling? Internet devices, smartphone, iPad, laptop
How you spend your time on board: I don’t have time to go to the movies anymore, so I catch up on board, or I sleep. I never eat on board.
Favorite restaurant in the world: Shi Hwa Dam, an upscale traditional Korean fusion restaurant.
Favorite destination: Jiri Mountain, the largest uninterrupted mountain range in Korea. Outside of Korea, I love Palau’s wonderful diving and more than 500 islands.
About Your Brand
What can travelers expect from a trip to Korea? Korea is a place to recharge and refresh your soul, a healthy place for the mind, body and spirit. Korean people have a tremendous amount of energy. Korea is clean and safe, with fresh, natural and healthy cuisine. Food is kept in its original form and not overcooked, leaving the essential nature intact. You can experience the five Asian elements in Korea: wood, fire, earth, metal and water. Korean food offers sour, bitter, sweet, pungent and salty flavors, as the cuisine reflects the environment, making Korea unique.
Travelers can experience traditional Asian medicine in Korea, which is becoming of more interest to the West. Additionally, Korea has state-of-the-art traditional Western medical and cosmetic facilities, offering services at the highest quality for considerably less than many other countries.
Hikers enjoy Korea’s tremendous mountain views, often represented in the traditional Asian paintings of mist hanging over mystical peaks. Mountains represent about 70 percent of the country, but there are also beaches, fishing spots, spas and a vast number of activities. Korea even has winter sports such as skiing and snowboarding. There are 15,000 Buddhist temples, about 300 of which offer temple stays ranging from a short stay to a traditional Buddhist monk experience.
You can experience the four seasons in Korea, from beautiful azaleas and cherry blossoms in the spring to warm summer months, autumn colors and winter sports.
What makes a trip to Korea unique? Having the latest technology, whether it is the newest iPad or smartphone, ensures we appeal to an international traveler. We are mindful of our passenger mix and try to cater to everyone, from those with a few dollars to spend to those with thousands to splurge on a luxury item. We increasingly work with our suppliers to offer travel retail exclusive items or regional firsts on some products.
Delta Air Lines is happy to welcome travelers back while implementing extra precautions to ensure a safe, clean environment for passengers. After listening to customers' main concerns about returning to flying, Delta Air Lines came up with layers of protection.
oneworld is an alliance of 13 world-leading airlines committed to providing the highest level of service and connecting you to more than 1,100 destinations around the world.
Navajo Nation is an area of land in the southwestern United States. Covering about 27,000 square miles, the region in Arizona, New Mexico and Utah currently makes up the largest area of land retained by a tribe within the United States. Home to the Navajo people, the area boasts monuments, parks, markets, trails and historic sites.
The Tourism Authority of Thailand’s Los Angeles Office announced a new initiative for would-be travelers waiting for the green light. The Buy Now, Stay Later: Thailand launch comes on the heels of Thailand’s foreign travel restrictions extending until further notice.
Finding a beachfront Punta Cana all-inclusive resort for all ages can be daunting when you want to take home great memories with loved ones but also experience a sophisticated escape. Now, you can have both thanks to a new resort: Finest Punta Cana.
Through July 30, travelers looking for a Caribbean getaway can book the Breezes Summer of Savings special at Breezes Resort & Spa – Bahamas. The promotion offers up to 60 percent off stays now through Dec. 25, starting at just $139 per person, per night at double occupancy. Book now.
The city took its name from Athena, goddess of wisdom, strategy and war, and protector of the city. The financial, political and administrative center of the country and an all-powerful city-state in antiquity, Athens is a major center of culture. A visit to the first-ever museum dedicated to Byzantium, a stroll around the National Garden and a trip to the Olympeion archaeological site will take you back through time.
A number of Kimpton Hotels & Restaurants reopened their doors around the United States. The properties have been hard at work building upon the brand’s already high cleanliness standards, while still retaining the beloved perks that enhance the uniquely Kimpton experience, including coffee hour, yoga mats and more.