An apéritif is like a tender lover — subtle, artful, enticing. As the word implies, it is an appetizer or an opening.
In France, home of many apéritifs, Lillet is the only one produced in Bordeaux. Not surprising then that its base is wine from the same grape varieties — Sauvignon Blanc, Semillon and Cabernet Sauvignon — as the region’s celebrated wines. In the next step, mostly citric fruits and orange peels from around the world are steeped in brandy to make a liqueur. The final blend is then made — 85 percent wine, 15 percent liqueur — and aged in wood casks for a year. That is all: There are no added flavors, herbs or spices.
As Bruno Eugène Borie, CEO of Lillet, likes to point out, “Lillet is not a vermouth.” Vermouth is wine-based, but it undergoes so many additions and manipulations — sugar syrup, as many as 50 herbs, plants, seeds and flowers, tannin, pasteurization and other ingredients and procedures — that it is no longer recognizable as wine.
Lillet, on the other hand, is a pure apéritif wine.
Once its time in cask is complete, the pleasure begins. Throughout much of Europe, apéritif time is just before lunch. In the United States, we’re more likely to imbibe before dinner during the traditional cocktail hour. The truth is apéritif time can begin anytime, anywhere on a warm, relaxing day.
Lillet was created in 1887 by Raymond and Paul Lillet. Originally, there was only a white Lillet, and that version, which has the color of golden honey, a floral bouquet and the scent of orange and lime, still accounts for 80 percent of its production. Red Lillet, added in 1962, has hints of vanilla and red berries.
How best to enjoy Lillet? Drink it neat and chilled in a stemmed wineglass. Add a slice of lemon or orange and call it “On ice with a slice.” Or make a Vesper, James Bond’s favorite martini, by shaking 3 ounces gin, 1 ounce vodka and one-half ounce white Lillet over ice, strain it into a martini glass and add a slice of lemon peel.
Cheers.
Read This Next
Park Hyatt Washington
2008
Dec 10, 2012All Reads on This Topic
Read Them All

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedMarch 2025
Mar 15, 2025Norwegian Debuts Late Disembarkation Option
Norwegian Cruise Line just launched a new late check-out service on select ships and European sailings, allowing passengers to remain on board the ship until 12:30–1 p.m. to enjoy a few more hours of relaxation, lunch and other amenities before going home. The new service still requires passengers to check out of their staterooms by 8:30 a.m., but guests can now store their luggage at the cruise terminal for the remaining hours.
Sponsored Content
A Summer Sojourn Along Europe’s Rivers with AmaWaterways
This summer, elevate your vacation experience with award-winning AmaWaterways. Offering a seamless blend of unparalleled luxury, authentic cultural experiences and unrivaled service, AmaWaterways cruises are the perfect way to uncover the heart of Europe during the sunniest season with itineraries that glide along the continent’s most iconic rivers, including the Danube, the Rhine, the Seine and the Douro.
Daily
Mar 14, 2025Glamorous Flamingo Las Vegas Gets Pool Makeover
Chances are you already know the name, but what you may not have heard about the iconic Flamingo Hotel in Las Vegas is the celebrated pool is undergoing a $20 million transformation of its GO Pool.
Airlines
Mar 14, 2025Don’t Miss Out on All Nippon Airways’ Sweepstakes to Explore Japan
All Nippon Airways, Japan’s largest 5-star airline, launched a contest to give travelers a chance to win a trip to go beyond Tokyo and experience Japan’s under-the-radar destinations. One winner will receive two round-trip economy-class tickets from a U.S. ANA gateway city to a unique destination within ANA’s extensive domestic network, such as Komatsu (KMQ), Odate (ONJ), Okinawa (OKA), Oita (OIT), Sapporo (CTS) and Tottori (TTJ).
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
Daily
Mar 14, 2025Hotel Zeppelin Launches Dead-icated Stay in Honor of Grateful Dead’s 60th Anniversary
Hotel Zeppelin in San Francisco is celebrating the 60th anniversary of the Grateful Dead with an exclusive Dead-icated Stay offer. Hotel Zeppelin is all about celebrating its city’s countercultural tradition, and this offer helps them honor the band’s legacy and its roots in the Bay Area.
Thiou Restaurant Review
eFlyer Reviews
Mar 12, 2025eFlyer News
Mar 12, 2025Air India Partners with Lufthansa Group, Virgin Australia
India’s leading global airline recently announced its expansion of codeshare partnerships with both Lufthansa Group and Virgin Australia. Through these new partnerships, travelers can enjoy access to more than 100 routes combined across the Indian subcontinent, Europe, Australia, New Zealand and the Americas.
Sponsored Content
Madrid: The Charm of an Authentic City
They say Madrid is in vogue for many reasons: its lifestyle, its heritage, its cuisine and all of its new attractions. And it’s true, because Madrid is on the radar of travelers looking for a cutting-edge destination that still holds onto its essence. Join us as we explore its charms.
eFlyer News
Mar 12, 2025SH Hotels & Resorts Rebrands to Starwood Hotels
SH Hotels & Resorts, parent company of 1 Hotels, Baccarat Hotels and Treehouse Hotels, celebrates its 10th anniversary by officially rebranding as Starwood Hotels, reviving the iconic brand created by Barry Sternlicht nearly 30 years ago.
ShareThis