FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Nancy Deck, Vice President, Multi-Brand And Loyalty Marketing, Hilton Worldwide

Jul 1, 2013
2013 / July 2013

Name: Nancy Deck
Title: Vice president, multi-brand and loyalty marketing, Hilton Worldwide
Company, city: Hilton Worldwide; McLean, Va.
Number of employees: 130,000-plus
Recent projects: We launched new HHonors rewards in 2012 (Points & Money, Premium Room and Room Upgrade). We also launched HHonors Global Shopping Mall, a site where members can transform points into experiences or gifts, and HHonors Shop-to- Earn Mall, online shops where members earn Bonus Points through purchases.
First job: In high school, I worked in an old-fashioned toy store; every item was gift-wrapped, and I tested the toys. Even then, I had client service on the brain.
Little-known fact about you: Travel is not only my job, it’s also a passion. My favorite travel experience thus far was wine tasting in Mendoza, Argentina.

Nancy Deck’s Business

Essential business philosophy: Our company’s vision is to spread the light and warmth of hospitality — and that informs everything we do on a daily basis.

Best way to keep a competitive edge: Listen to our guests and members; put their needs first, all the time.

Yardstick of success: Delivering the best travel experiences for guests and HHonors members. That’s tough to measure, and we do so carefully, using guest surveys and looking at indicators like how often a guest returns to our properties.

Nancy Deck as a Traveler

What is the most important item you take when traveling? My iPad, loaded with books, apps and information about where I’m visiting

How do you spend your time on board? I divide my time between work, reading and crossword puzzles, and on long flights, movies.

What is your favorite restaurant in the world? I love to try new and different restaurants, so I don’t have one favorite.

What is your favorite destination in the world? One favorite is Italy — the perfect combination of great food, art, fashion, architecture, shopping and people-watching.

About Hilton Worldwide

What can travelers expect from HHonors and Hilton Worldwide? From iconic luxury properties like the Waldorf Astoria to innovative focused-service hotels like Home2Suites, our brand portfolio is the largest and most diverse in the industry. Our Request Upon Arrival program allows guests to make a service request via our mobile apps prior to arrival. Hilton HHonors is the only program to offer guests the ability to earn hotel points and airline miles for the same hotel stay and enjoy hotel rewards with no blackout dates or capacity controls on all standard rooms.

What makes the Hilton properties unique? Hilton Worldwide has more than 3,900 hotels in 90 countries and 10 brands, which means we have a hotel for any occasion and any traveler at any time. We also have nearly a century of experience as a hospitality pioneer. That’s given us deep knowledge of guests’ needs and tremendous insights into how to best serve them, which, in turn, helps us improve our products and services. For example, HHonors last year introduced our New Reward offerings based on guest feedback, offering members more choices to redeem points for any available room, anywhere, anytime.

What is the most challenging aspect of competing in the current marketplace? The contraction of business travel as a result of the economic recession has been one of the biggest challenges we faced as an industry. But a more systemic, long-term challenge for us — especially as we grow around the world and as the economy recovers — is striking the right balance between thinking locally and globally in both our operations and our marketing. Hilton Worldwide’s value proposition is that each of our properties, in each of our markets, provides a consistently excellent experience. But we also have to adapt to the individual traveler and the individual market — from speaking the right language to understanding the culture where we’re operating — to ensure we’re accurately reflecting the experiences and expectations of all our guests.


FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Explore Excursions


Insta Feed
Feb 23, 2024

The Radical: A New Boutique Hotel, Opens in Asheville, North Carolina’s, River Arts District

Once an abandoned 1923 constructed warehouse in Asheville, North Carolina, it took a creative group of designers, artists, musicians, chefs and business folks to transform a neglected, 100-year-old structure into one of Asheville’s most interesting and daring hotel projects.

Fill Your Heart with Ireland

Whether it's the people, the craic (fun) or the coasts, travelers always find something to love about the island of Ireland. What fills your heart?

February 2024
Feb 23, 2024

Pickle Up: Get in on America’s Fastest Growing Sport

Early on, pickleball had something to do with pickles. Pickles the dog, that is. In one story, the game was named for a family dog that ran off with the ball between sets.

Feb 23, 2024

Hôtel Norman Opens Near the Top of Champs Elysées

Located a short walk from the Arc de Triomphe, Olivier Bertrand recently opened Hôtel Norman for those looking to explore the city.

Share Your Travel Preferences with Global Traveler in a Short Survey & Win

Learning more about our readers’ travel habits and preferences ensures Global Traveler delivers the content you desire. As the travel industry has adapted and changed over the last few years, it’s more important than ever to connect. To best meet your short- and long-term travel content needs, please help us!

Feb 23, 2024

JW Marriott Hotel Mexico City Polanco Completes Renovations

JW Marriott Hotel Mexico City Polanco recently completed renovations of its entrances, lobby, culinary concepts and meeting space. This marks the final stage of the renovation, which began in 2021 with the revitalization of its 269 guestrooms and 45 suites.

Feb 21, 2024

Make Alberta, Canada, Your Next Wellness Getaway

Rich in mountains, prairies, forests and hot springs, Alberta, Canada, takes nature and wellness travel to a whole new level. Combine the beauty of this western Canadian province with relaxation and you’re in for a treat.

Reconnecting the World: GBTA Convention 2023 Spotlights the Vital Role of Business Travel and In-Person Connection

In an increasingly digital and interconnected world, the Global Business Travel Association (GBTA) Convention remains an indispensable platform for business travel industry professionals seeking to make the most of the power of face-to-face connections. Taking place August 13–15 in Dallas, the 2023 GBTA Convention provides the unique opportunity for professionals and companies to join visionaries, thought leaders and industry experts for meaningful networking, cutting-edge insights and inspiring innovation.

eFlyer Reviews
Feb 21, 2024

Amantaka Review

You know what you’re going to get at an Aman hotel, and also you don’t. Expect peerless service, obsessive attention to detail, architectural elegance worthy of a fashion magazine, a holistic approach to wellness and astounding levels of comfort. But each property is also intimately connected to its setting, and that’s where the surprises lie. For instance, finding yourself on your knees on a sidewalk in Luang Prabang handing out sticky rice to Buddhist monks at 5:30 a.m. isn’t something we expected.