Celebrating its 100th anniversary in 2025, Tauck recently announced a new brand for travelers in their 40s and 50s, Roam by Tauck, which will debut 12 itineraries across six continents by 2027, with at least five itineraries expected to launch in 2026.
Itineraries will vary from five to 11 nights and take place by land, river and small ship. The full lineup of tours will be announced and open for booking this winter, with the first departures expected to launch in August 2026. These small-group journeys will average only 16 guests per departure.
Roam by Tauck guests will gain special access to experiences difficult to arrange independently, from private dining in a cave in Iceland to a hot-air balloon ride above Teotihuacan. Itineraries also leave free time for guests to relax or explore a destination away from the group.
“As we embark on our second century, we’re thrilled to launch this new brand. Roam by Tauck represents a natural evolution of what we’ve always believed: travel has the power to enrich, restore, and transform,” said Jennifer Tombaugh, CEO, Tauck. “The new brand name, Roam by Tauck, intentionally evokes exploration, freedom, and the pleasure of discovery designed for a new generation of Tauck guests.”
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