The new Go Dubai Pass offers the 14 million travelers that arrive in Dubai each year a different way to see the city, with the hopes many go beyond the luxury hotels and shopping to explore Dubai’s cultural heritage.

The Go Dubai Pass includes access to 35 different attractions, tours and experiences.

For a more tourist-centric experience, the pass includes a 24-hour ticket for hop-on, hop-off buses that make stops at 40 areas and attractions across three separate routes. The buses include commentary in 12 different languages.

Dhow Cruises. Photo: Go Dubai Pass

Visit the Burj Khalifa observation deck for 360-degree views of the city. The world’s tallest building takes you 125 stories into the air and advanced telescopes show you landmarks from a bird’s eye perspective

See the city from a separate angle when you take an Xclusive Yacht speedboat tour. During the 90-minute trip, zip across the marina and lagoon for views of major landmarks. Other on-the-water activities included in the pass are a guided kayak tour through Palm Jumeirah and a Dubai Creek Dhow Dinner Cruise.

Ski Dubai gives you access to real snow in the midst of the desert at the world’s largest indoor snow park. If you prefer sand to snow, however, a desert safari excursion takes you to a remote desert camp for a traditional Arabian dinner and entertainment.

The Go Dubai Pass starts at $300 per adult for two days.

At The Top, Burj Khalifa. Photo: Go Dubai Pass