Slated to open this summer, London’s The BoTree brings even more excitement with the unveiling of a partnership with Jo Loves by renowned Jo Malone CBE. The partnership will see Jo Loves as the official bathroom amenity partner of The BoTree, making it one of the first hotels globally to launch the Jo Loves Pomelo Collection.
Committing to conscious luxury, The BoTree and Jo Loves aim to inspire mindful connections between people, place and the planet. The Jo Loves Pomelo Collection is naturally sulphate-, paraben- and cruelty-free. Products are also vegan trademarked and will be distributed by VANITY GROUP, the only hotel amenity provider to be PETA-certified. Jo Loves Pomelo Collection also uses OceanBound Plastic for packaging, in which recycled plastic collected from high-risk waterways are used.
© The BoTree
“I am so excited The BoTree will be one of the first hotels in the world where guests can enjoy the Pomelo amenities in their room,” said Jo Malone CBE, founder, Jo Loves. This was the first fragrance I created for Jo Loves and is all about dreams and being the very best of yourself. It’s inspired by the beach and that all things are possible. I hope guests enjoy the energizing, uplifting notes, and through scent helps them create their own memorable moments during their stay.”
The Pomelo Collection features scents of vetiver, suede and pink pomelo and embodies a grapefruit-infused citrus aroma. The scent, already a cult favorite among the Jo Loves’ fragrances, the popular scent soon makes its way to each luxury bathroom within The BoTree.
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