Delta Air Lines is thinking about its company evolving into a more complete travel facilitator, Glen Hauenstein, president, said recently.

In an interview for an upcoming podcast with Ric Elias, CEO, Red Ventures, Hauenstein said by 2025 Delta wants to advance from being an airline to a transportation company.

“Right now, we still sell airline tickets,” said Hauenstein. “What we really want to sell is the journey. You want to go from your office or your house, and you want to wind up at a particular hotel or venue. That’s what we need to integrate into the buying process.”

He sees Delta one day  taking bags from door to door, eliminating the baggage handling aspect of a traveler’s journey.

“When you get to your destination,” said Hauenstein, “[we want] your luggage to find its way to your mode of transportation, and show up at your hotel or place of residence, or whatever your destination is … If you use Lyft for ride-sharing, if you use Hilton or Marriott as your preferred hotel vendor, we need to know that. Then, we can provide you a curated experience from start to finish. That’s where we’re headed.”