In celebration of Earth Day this past weekend, Booking.com released findings from its global Sustainable Travel Report.
After the United Nations designated the entire year of 2017 as the International Year of Sustainable Tourism for Development, the new research points to promising improvements when it comes to eco-conscious travel.
The number of travellers intending to stay in an eco-friendly or “green” accommodation at least once is expected to double this year, as 65 per cent of global travellers express interest in sustainable travel, versus 34 per cent of travellers last year. In addition, 68 per cent confirm they are more likely to consider choosing an accommodation knowing it is eco-friendly, with Chinese travellers the most likely at 93 per cent.
“Just as where we stay on holiday plays a pivotal role in the enjoyment of our trip, so it also plays an increasingly important role in helping people to travel sustainably,” said Pepijn Rijvers, chief marketing officer, Booking.com. “Whether by serving locally grown food, using or selling local crafts, conserving water and energy, recycling or connecting guests with the local community, accommodations today are working on a range of sustainability efforts and it’s heartening to see travellers so keen to explore and embrace these.”
The ways in which we travel play an important role in overall sustainability. Booking.com found 43 per cent of travellers take public transportation whenever possible and 42 per cent try to walk, bike or hike as much as possible while travelling. While improvements can always be made, these numbers are significantly higher than previous survey results.
The study also found travellers are willing to make several luxury adjustments when it comes to amenities in order to stay somewhere eco-friendly. Ninety-four per cent are willing to stay in a property with energy-saving lightbulbs, 89 per cent in a property with AC/heating units that only run while guests are in the room and 80 per cent in an accommodation with low-flow showerheads. Other amenity adjustments travellers were willing to make were less frequent toiletry replacements, less frequent towel and linen replacements and travellers also reported they are willing to pay a little more for food that is locally produced.
While sustainable travel means something different to everyone, the results of Booking.com’s survey found it is something on the minds of most travellers, and many are willing to play their part in preserving the world’s beautiful destinations.

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Jun 5, 2025Bethel Woods Center for the Arts in Sullivan, New York, Has Much in Store in 2025
The 1969 Woodstock Music and Art Fair was one of the first major music festivals to offer on-site camping, allowing attendees to remain immersed in the experience without ever leaving the grounds. These days, vast stretches of summer farmland east and west of the festival site are still transformed each summer into a cultural wonderland, offering bazaars, arts and crafts, music and educational events, and camping sites, providing festival-goers with a peaceful escape into nature and allowing visitors today to experience the same landscape that welcomed 450,000 people during the iconic 1969 Woodstock Festival event.
Sponsored Content
Royal Air Maroc Marks Five Years with oneworld: Strengthening Connectivity Between USA and Africa and Expanding Global Reach
Royal Air Maroc proudly enters its fifth year as a member of the prestigious oneworld alliance. Since joining in April 2020, RAM has demonstrated resilience during the COVID-19 pandemic, emerging as a dynamic airline that enhanced its digital services and expanded its network. The airline plans to grow its fleet to 200 aircraft by 2037, reinforcing its global presence.
Daily
Jun 5, 2025Shangri-La Hotels & Resorts Unveils Eat Play Love Campaign
Shangri-La Hotels & Resorts recently debuted its Eat Play Love program. Inspired by the novel and film Eat, Pray, Love, the program offers guests a collection of experiences encouraging self-discovery and embracing the art of travel.
Hotels
Jun 5, 2025Rediscover the South of France at This Provence Estate
Summer in the South of France already beckons travelers thanks to iconic regions like Côte d’Azur and Cannes, but it’s in the countryside of Provence, where distant mountains and medieval towns lie, that travelers see a charm and culture unlike any other.
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
Daily
Jun 4, 2025Take a “The Sound of Music”-Themed Getaway at Rosewood Schloss Fuschl
Lovers of the iconic film The Sound of Music and the fascinating story of the von Trapp family have Salzburg on their travel radar this year to celebrate the movie’s 60th anniversary. The city is already a year-round destination for its food, culture and beauty, where film fans regularly enjoy themed tours and visits to film sites. Next year, though, attractions will expand with the opening of The Sound of Music museum.
Hyatt Centric Las Olas Review
eFlyer Reviews
Jun 4, 2025LXR Hotels & Resorts Debuts in France
eFlyer News
Jun 4, 2025eFlyer Deals
Jun 4, 2025Naples Grande Beach Resort Launches Father’s Day Offer
This Father’s Day, head to Naples, Florida, and book the new Dad’s on Duty offer at Naples Grande Beach Resort. With this offer, guests receive a three-night stay with a fourth night free, daily breakfast and a 60-minute spa treatment.
Sponsored Content
Seoul: Your Next MICE Destination
Seoul has rapidly become a leading global MICE hub, known for its rich culture, advanced technology and strong economy. As the capital of South Korea, it offers a strategic location in East Asia and a booming cultural influence through K-pop, K-movies, Korean cuisine and K-dramas. With its vibrant atmosphere and business-friendly environment, Seoul is increasingly the top choice for MICE organizers and corporate travelers seeking connection and collaboration.
eFlyer Deals
Jun 4, 2025Book the New Wine Lovers Deal from This Tuscany Boutique Hotel
Heading to Italy this summer? Make for Tuscany, taste delicious wines and take advantage of some great extras with a new offer at Borgo San Vincenzo.
ShareThis