Westin Hotels & Resorts partnered with FitStar by Fitbit to bring travelers new fitness programs at many of the brand’s properties. FitStar is a platform created to provide adaptive, video-based, online fitness experiences. FitStar apps deliver a variety of tools, such as exercise programs and customized workouts, and can be connected to your Fitbit activity tracker.
Westin guests participating in the offered fitness programs will have complimentary access to the FitStar apps. A premium trial is available for all guests until June 30. Travelers can now access the Stay Fit with Westin workout on the app, which is tailored to fit small spaces (like hotel rooms) and requires no equipment.
“FitStar apps are ideal travel companions, offering fast, effective workouts that can be done anytime, anywhere. FitStar is approachable because no matter what fitness level a user is — beginner or expert — it adapts to their ability and builds personalized sessions that progress with them, so it’s achievable. It’s easy to get off track while on the road, so we believe our partnership with Westin will help travelers around the world stick to their health and fitness goals,” said Mike Maser, co-founder, FitStar by Fitbit.
“Since Westin established its well-being position five years ago, we have seen the focus on wellness accelerating with new technology and the growing popularity of wearables, like those from Fitbit. This partnership with FitStar by Fitbit offers our guests another meaningful way to maintain their exercise routines when and where it works for them,” said Brian Povinelli, global brand leader, Westin Hotels & Resorts.
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