Royal Caribbean aims to provide cruisers with the ultimate beach day with the launch of a new concept, Royal Caribbean Royal Beach Club. The first beach club location is set for Antigua and will open in 2021. Royal Caribbean guests have access to the beach club during select cruise itineraries, with the club’s private cabanas, a pool, swim-up bar and more amenities and experiences.
“The Royal Beach Club Collection is an adventure we cannot wait to reveal to our guests,” said Michael Bayley, president and CEO, Royal Caribbean International. “We have incredible partners in the government of Antigua and Barbuda to bring the first of our collection to life. Together, we are designing an experience that will bring more visitors to these idyllic islands and will create significant economic benefits and opportunities for local employment for years to come.”
The Royal Beach Club concept builds upon the success of Royal Caribbean’s Perfect Day at CoCoCay experience in the Bahamas.
“With Royal Beach Club, we’re starting with a great day at a beautiful beach, and adding even more services and activities,” Bayley said. “Each location will feature local food and music, family activities and custom attractions to give everyone plenty of options on how to spend their day by the ocean.”
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