According to a new study from The Hotel Show Saudi Arabia 2016, six of the top 10 brands with the most development in Saudi Arabia are classified as mid-market hospitality brands. These brands include Park Inn by Radisson, Hilton Garden Inn, Four Points by Sheraton, Aloft Hotels, Mercure and Staybridge Suites. Other currently developing properties in the country, opening throughout 2016 and 2017, are Novotel, Aparthotel, ibis, ibis Styles and Holiday Inn.
“While the Kingdom of Saudi Arabia traditionally boasts a luxury hospitality offering, we are now welcoming an increasingly diversified pool of guests from domestic and international markets — and it’s important that we evolve our proposition to match their mixed demands,” said Carlos Khneisser, vice president of development, Middle East & North Africa, Hilton Worldwide. “This shift has seen the rise of mid-market hotel options, not only in the Kingdom of Saudi Arabia but across the region. In Q4 2015, three Hilton Garden Inn hotels opened in Dubai — which joined two Hilton Garden Inn properties in Saudi Arabia, to attract a whole new segment of guests eager to experience the world-class destinations in this region at an affordable price.”
“Continued development of leisure and commercial areas as well as massive investment in tourism infrastructure in key cities like Riyadh, Jeddah, Makkah and Madinah, is fueling the demand for affordable accommodation. The mid-market segment is currently under-supplied, pushing the demand for quality serviced apartments as well as 3- and 4-star properties,” said Laurent A. Voivenel, CEO, Hospitality Management Holdings.
Read This Next
Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Dec 11, 2024Eurostar Debuts Culinary Evolution: Trio of Chefs Introduced Onboard
One of the most comfortable and efficient transportation modes in Europe is Eurostar, the train connecting London via the Channel Tunnel with many European cities using high-speed direct trains to some cities (like Paris and Brussels), and connections to dozens of other destinations. This year, Eurostar celebrated its 30th anniversary.
Sponsored Content
Royal Air Maroc Relaunches Direct Casablanca–Beijing Route, Debuts Toronto Flight
As part of its international network expansion, Royal Air Maroc will reinstate the direct Casablanca–Beijing route initially launched in January 2020 and suspended just a few weeks later due to the health crisis.
Daily
Dec 11, 2024PGA WEST Unveils Multimillion-Dollar Revitalization in Palm Springs
PGA WEST, known as The Western Home of Golf in America, recently announced the completion of its multimillion-dollar, three-year restoration project across its three acclaimed, Pete Dye-designed courses. This new revitalization project allows the iconic 2,000-acre golf destination to continue setting the bar for golf courses around the world. These courses are ready to amaze members and guests all over again.
eFlyer Reviews
Dec 11, 2024Canne Bianche Lifestyle & Hotel Review
Perched on the Italian Adriatic in Torre Canne, Canne Bianche Lifestyle Hotel provides an escape of coastal luxury amid the local charm of Puglia. Located just steps from the sea, this boutique retreat captures the region’s essence with thoughtful design, exceptional dining and a connection to local culture.
Sponsored Content
Madrid: The Charm of an Authentic City
They say Madrid is in vogue for many reasons: its lifestyle, its heritage, its cuisine and all of its new attractions. And it’s true, because Madrid is on the radar of travelers looking for a cutting-edge destination that still holds onto its essence. Join us as we explore its charms.
eFlyer Deals
Dec 11, 2024Book This Holiday Offer at Charleston’s The Ansonborough
Charleston’s The Ansonborough partners with Saint Nick himself to launch its Holy City Holiday offer. Through this offer, guests receive a Santa turndown service after a day exploring the city. This includes a room adorned with twinkling lights, Grey Ghost Bakery cookies, Christophe Artisan Chocolatier hot cocoa and a personalized note from Santa.
PONANT Launches Holiday Season Offer
eFlyer Deals
Dec 11, 2024Delta Air Lines Completely Transforms Cabins
eFlyer Lead
Dec 11, 2024Hollywood Volume Joins Tribute Portfolio Hotels
Daily
Dec 10, 2024Daily
Dec 10, 2024Regent Hotels & Resorts Presents New Season of Regent Taste Studio
Regent Hotels & Resorts reimagines the world of fine dining with two multisensory pop-up dining experiences, known as Regent Taste Studio, that blend the worlds of culinary and art. Participating chefs come from the brand’s hotels including Regent Phu Quoc, Regent Shanghai on The Bund and Regent Chongqing.
Sponsored Content
Experience Next-Level Travel with Condor Airlines’ New A330neo Fleet
Condor Airlines completely renewed its long-haul fleet, featuring its new Airbus A330neo. Designed to elevate your travel experience, the A330neo is equipped with cutting-edge technology and offers unrivaled comfort, ensuring an exceptional journey for every passenger. With its striking signature striped livery, the A330neo not only promises a memorable flight but also enhances the start of your vacation from the moment you step aboard.
Daily
Dec 9, 2024London’s Elizabeth Line Wins Award for New Cross-London Rail Project
The winner of the Royal Institute of British Architects’ 2024 Stirling Prize for Best Building in the UK category was awarded to London’s Elizabeth Line, the city’s new Cross-London rail project that revolutionized riding the “tube” for commuters and out-of-town visitors on the relatively new Elizabeth Line.
ShareThis