Rox Resort recently announced plans to open its doors Nov. 1 in Køge, a harbor town 30 minutes from Copenhagen. Swedish hospitality group ESS develops the 154-guestroom, design-forward, chef-driven resort.
“Rox is both cinematic and grounding,” said Jonas Stenberg, CEO, ESS Group. “We’ve created something original—something that feels intimate and intelligent at the same time. It’s a place for people who notice details, who are curious about design, and who want more from their travel experience.”
Spik Studios, ESS’s in-house creative arm, curates the interiors, with design elements including layered mirror surfaces, chalk-painted walls, velvet tones, chinoiserie-lined firewood alcoves, rattan lighting and burnished brass detailing. No two rooms are the same.
“We wanted to create an atmosphere that is mysterious and intriguing, yet warm and welcoming,” said the designers at Spik Studios. “Rox is not overtly Nordic, nor overtly exotic—it’s a design palimpsest: soulful, grounded, and quietly complex.”
Culinary offerings include The Dirty Sichuan, a steakhouse concept combining British fare and the heat of Sichuan cuisine; The Dumpling Bar, an all-day, pool-side venue; and five bars, including rooftop Pool Bar, Birdcage, Lobby Bar, an outdoor terrace and a hidden cocktail nook in the Fire Room.
Wellness is also a focus of Rox Resort, offering three heated rooftop pools (one indoor), a full-service spa, a fitness center, two padel courts, golf simulators, a five-a-side soccer field and indoor games. Nine meeting rooms round out the offerings.
Read This Next

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedMay 2025
May 19, 2025Caribe Hilton Serves the Creamy Frozen Cocktail of Your Dreams
To paraphrase that cheesy but infectiously catchy 1970s yacht rock tune: If you like piña coladas — and the feel of the ocean — make a pilgrimage to discover the origin of this beloved tropical tipple.
Sponsored Content
Royal Air Maroc Introduces Groundbreaking Safety Video: A Captivating Invitation to Discover Moroccan Heritage
Royal Air Maroc continues to elevate the passenger experience with the launch of its new in-flight safety video — a cinematic journey that seamlessly blends essential safety instructions with a celebration of Moroccan cultural heritage.
Slideshow
May 19, 20256 Roman Walls to Put on Your Travel List
It’s time to start dreaming of your next trip. Here’s some destination inspiration for you. Take a visual journey through these Roman walls with us.
Hotels
May 18, 2025Aman Announces Global Aman Club Expansion
Aman Club continues its global expansion with the introduction of Aman Club at Aman Nai Lert Bangkok. This invitation-only club offers a lifetime of privileged access across Aman’s hotels and resorts as well as Aman’s future 10 properties currently in development in the Americas, Europe and the Middle East.
Sponsored Content
Explore Europe with the Best River Cruise Line this November
Experience Europe from a fresh perspective with AmaWaterways, just awarded Best River Cruise Line by Global Traveler for the third consecutive year. Step aboard, unpack once and embark on a cruise through iconic capital cities and awe-inspiring landscapes. AmaWaterways' ships, which accommodate an average of just 156 guests, offer a spacious yet intimate setting. Throughout your journey, you'll enjoy exquisite farm-to-table dining; unparalleled service; and a variety of included excursions, from city tours for gentle walkers to thrilling bike rides along the rivers.
Cruises
May 17, 2025Viking Takes Delivery of Newest River Ship in Europe
Officially delivered March 18, Viking’s newest Longship Viking Nerthus was presented at Meyer’s Neptun Werft shipyard in Rostock Warneműnde, Germany. Accommodating up to 168 guests, Viking Nerthus spans 84 staterooms, all featuring Viking’s signature Scandinavian design.
Culture Runs Deep in the Old Town of Corfu
May 2025
May 15, 2025Hotel Van Zandt Review
eFlyer Reviews
May 14, 2025Viking Launches Exclusive May Sales
eFlyer Deals
May 14, 2025eFlyer Deals
May 14, 2025Ecoventura Launches Once-in-a-Lifetime Sale in Galápagos This Summer
Ecoventura, the only Relais & Chateaux cruise brand in the Galápagos, launches a flash sale on its own sails. Save up to 25 percent off one of its all-inclusive luxury cruises when booking select departure dates. (See departure dates here.)
Sponsored Content
Sail Unique with Explora Journeys
SAIL UNIQUE: A New Chapter in Luxury Ocean Travel Imagine a place where modern European elegance meets the rhythm of the sea — where time slows down, and every detail is crafted to inspire connection and quiet indulgence. This is Explora Journeys, the luxury lifestyle ocean brand from MSC Group created to redefine how we explore the world.
eFlyer Deals
May 14, 2025Get Third Night Free at Participating Santa Barbara, California, Hotels
Visit Santa Barbara launched a new hotel promotion, inviting travelers to save and stay longer to experience more of this coastal destination. The Third Night Free promotion gives guests of participating hotels and resorts a third night free when booking two or more nights.
ShareThis