Name: Jae-sung Rhee
Title: President and CEO
Company, city: Seoul Tourism Organization; Seoul, South Korea
Number of employees: 150 in the STO office
Recent project: Launching a Seoul Welcome Kit through our Seoul MICE Alliances program, which includes vouchers for extra services and goods from more than 30 partners
First job: I worked at a shipbuilding company in Masan, South Korea. As I majored in Spanish in my university years, my first project was working on ships for export to Venezuela.
Little-known fact about you: I enjoy playing golf and walking outdoors.
What innovations/initiatives do you foresee in the industry over the next years? Over-tourism is becoming an issue around the globe, and Seoul, moving forward, will focus on fair tourism. We are making sure residents and travelers can coexist and equally benefit from visitors spending time in the city. We also see technology like virtual reality allowing travelers to explore and create experiences. We want to be on the forefront of these innovations along with local experts.
Best career advice you’ve received: If you cannot avoid it, like it and excel at it.
What advice would you give someone starting out in the field? Travel as much as possible; it’s important to get a new perspective from a traveler’s point of view.
Jae-sung Rhee as a Traveler
Favorite travel memory or story: There are so many it’s hard to choose, but in 2008 my trip to Barcelona made a big impression. The architecture was amazing, and the people were charismatic. My favorite food travels have been to Bucharest, Romania, where I tried local delicacies like grilled foi gras and vintage decanted wines that breathed with flavor.
One travel tip you cannot live without: Bring a converter or two; you can never have enough. Also bring emergency medicine in case a cold or headache suddenly occurs on your travels.
Best advice for business travelers: Consult your hotel’s concierge for tips on local events and authentic dining experiences. Connect your hobbies with your destinations; I play golf on my trips if time allows and have searched local shops in Europe for LPs and records to take home.
About Seoul Tourism Organization
What events and festivals are coming to Seoul? Seoul hosts more than 200 festivals year-round for travelers to experience. In the spring and summer we offer the Seoul Summer Sale and the Korean K-Beauty Cosmetics Sales, big for travelers looking to do some shopping. In the fall and winter we have the Seoul Lantern Festival and Kimchi Festival; plus, 25 local districts have their own Christmas celebrations.
What can luxury travelers expect from a visit to Seoul? Luxury travelers have access to plenty of Michelin-starred restaurants that put a modern twist on traditional Korean food, and 5-star hotels with spectacular views of not only the city but also its natural beauty, like Namsan Mountain, Bugaksan Mountain and the Han River.
Tell our readers more about your favorite things to do and see in Seoul. There are many outdoor activities for our travelers to experience. I suggest trekking the Walled City, which takes you along green trails and historic sites like Seoul’s Hanyang Doseong (Fortress Wall). If you are looking for something more unique, the JongMyo Shrine, a UNESCO World Culture Heritage site, is dedicated to past kings and queens of the Joseon Dynasty, sharing a place steeped in history and a solemn and sacred experience. To look at the rich history of Korean furniture, visit the Korea Furniture Museum, boasting 2,500 pieces set up as they would have been used in daily life. Reservations are recommended for English-language guided tours.
Once you’ve boarded Regent’s Seven Seas Grandeur, it is immediately apparent this recently launched cruise ship delivers what the name promises. Jewel box opulence dominates in most of the public areas, while quiet luxury teamed with clever function defines the cabins (save for the individually decorated top-tier suites). The ship, designed by internationally acclaimed Studio DADO and constructed by Ancona, Italy, ship builder Fincantieri, holds up to 746 guests and is serviced by a staff of 548 for optimal passenger-to-staff service.
Embracing a life well lived often means embracing a life well-traveled. Every journey becomes a canvas for experiences that shape our lives and at the heart of every adventure lies the indispensable companion: quality luggage.
The St. Regis San Francisco recently debuted a Lunar New Year-themed The Art of Tea to celebrate the Year of the Dragon. Available for only a few more days, through Feb. 25, the afternoon menu boasts Asian-inspired sweet and savory items, a selection of tea and a complimentary welcome toast with Champgane Lallier R.018.
Reconnecting the World: GBTA Convention 2023 Spotlights the Vital Role of Business Travel and In-Person Connection
In an increasingly digital and interconnected world, the Global Business Travel Association (GBTA) Convention remains an indispensable platform for business travel industry professionals seeking to make the most of the power of face-to-face connections. Taking place August 13–15 in Dallas, the 2023 GBTA Convention provides the unique opportunity for professionals and companies to join visionaries, thought leaders and industry experts for meaningful networking, cutting-edge insights and inspiring innovation.
After a stressful pre-holiday season and a busy work schedule, there was no better time for a relaxing spa experience than during my recent trip to Pasadena with the FXExpress Publications, Inc. team. We headed to The Langham Huntington, Pasadena for the 20th anniversary of the GT Tested Reader Survey awards, which meant a jam-packed trip, but I managed to carve a little time out of our busy schedule to visit Chuan Spa at the hotel.
Whether it's the people, the craic (fun) or the coasts, travelers always find something to love about the island of Ireland. What fills your heart?
Keep New Year’s resolutions going with a stay at The Westin Tempe. The hotel recently launched a wellness stay offer in partnership with Lululemon. The limited-time Lululemon In-Room Fitness Experience includes accommodations in a guestroom equipped with a Lululemon-branded yoga mat and yoga block.