March 2011
Jamaica, Tryall Club, Chef Kai Bechinger
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Mar 1, 2011José María Alvarado, General Manager, Iberia Airlines
What Is Iberia’s Growth Strategy In The United States? The United States is Iberia’s main market overseas, and it is the focus of our growth for 2011. This year, we will offer almost 1.2 million seats between Europe and the United States, which is a quarter of our long-haul capacity. This represents a growth of 13 percent compared to 2010 in terms of available seats. Part of this growth comes from the opening of two new routes in late March — Los Angeles–Madrid and Miami–Barcelona, with three weekly flights each — and from increased capacity to Madrid from our existing gateways in New York, Chicago, Boston and Miami. Iberia offers an extensive network in Spain (37 destinations), Europe (38 cities), Africa and the Middle East.
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