Boston’s Booming Economy

LONG KNOWN FOR ITS educational institutions and storied history, the once-staid city of Boston morphed into a high-tech, intergenerational innovation hub. It’s a magnet for international business, a mecca for futuristic startups and a hot spot for millennials to work and play. Last year, General Electric Co. named Boston as its new headquarters city and is building a $100 million complex for 800 employees in the burgeoning Seaport District. This fall, Reebok will relocate its headquarters and 700 employees to the Seaport District’s Innovation and Design Building, with amenities that range from a 30,000-square-foot gym to a farm-to-table café. Add to the narrative that the former warehouse building also houses the offices of MassChallenge, a global nonprofit startup accelerator that helped launch more than 1,200 early-stage entrepreneurial initiatives, and you begin to understand Boston’s new DNA.