Santa Marta Marriott Resort Playa Dormida and Colombian fashion house Mario Hernández partnered to create the Butterfly Route, an exclusive experience bringing together Santa Marta’s gastronomy, natural beauty, personalized services and the best of its national design. Paying tribute to the more than 30 butterfly species endemic to the Sierra Nevada de Santa Marta, this collaboration allows guests to enjoy key destination highlights while also raising awareness about the protection of the species in the area.

© Santa Marta Marriott Resort Playa Dormida
Specifically inspired by the Rhodopteron Morpho, or the pearly blue butterfly, a butterfly only found in this region, the Butterfly Route creates exclusive experiences, from a special dining menu by the hotel’s executive chef Alirio Rodríguez to Ron Viejo de Caldas cocktails.
Guests participating in the Butterfly Route stay in a butterfly-themed room decorated by Mario Hernández, featuring butterflies on the walls, bedding, mirrors and balcony, as well as a blue morpho exhibition with a QR code leading to information about the species, surprise gifts and additional amenities.

© Santa Marta Marriott Resort Playa Dormida
Also within the room lies a box featuring a butterfly pupa with a sphere on natural fibers, allowing guests to view the metamorphosis of the species firsthand. The box also contains information about the soon-to-be-born butterfly, the legend of its release and care instructions. Guests must allow the butterfly to exit their room if it is born during their stay and will be asked to leave the pupa in the Duzano (a wooded area next to the hotel) if it is not.
“It is an honor for the Mario Hernández family to collaborate with Santa Marta Marriott Resort Playa Dormida on this Butterfly Route experience; it took several years to reach this moment. Our intention is to positively impact travelers in Colombia by offering this experience that defines our culture. This alliance between the hotel, Ron Viejo de Caldas and Mario Hernández is a collective effort to build a country and bet on creativity,” said Mario Hernández.

© Santa Marta Marriott Resort Playa Dormida
Other butterfly-themed services and experiences include spaces on the beach, pool, spa and restaurant. An exclusive set of tableware designed by Mario Hernández awaits guests during their dining experiences. Mario Hernández handbags will also be available for purchase in the lobby.
Currently offered as Santa Marta’s first Marriott Bonvoy Moment, the Butterfly Route will be available through March 2023.

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedMay 2025
May 19, 2025Caribe Hilton Serves the Creamy Frozen Cocktail of Your Dreams
To paraphrase that cheesy but infectiously catchy 1970s yacht rock tune: If you like piña coladas — and the feel of the ocean — make a pilgrimage to discover the origin of this beloved tropical tipple.
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
Slideshow
May 19, 20256 Roman Walls to Put on Your Travel List
It’s time to start dreaming of your next trip. Here’s some destination inspiration for you. Take a visual journey through these Roman walls with us.
Hotels
May 18, 2025Aman Announces Global Aman Club Expansion
Aman Club continues its global expansion with the introduction of Aman Club at Aman Nai Lert Bangkok. This invitation-only club offers a lifetime of privileged access across Aman’s hotels and resorts as well as Aman’s future 10 properties currently in development in the Americas, Europe and the Middle East.
Sponsored Content
Royal Air Maroc Marks Five Years with oneworld: Strengthening Connectivity Between USA and Africa and Expanding Global Reach
Royal Air Maroc proudly enters its fifth year as a member of the prestigious oneworld alliance. Since joining in April 2020, RAM has demonstrated resilience during the COVID-19 pandemic, emerging as a dynamic airline that enhanced its digital services and expanded its network. The airline plans to grow its fleet to 200 aircraft by 2037, reinforcing its global presence.
Cruises
May 17, 2025Viking Takes Delivery of Newest River Ship in Europe
Officially delivered March 18, Viking’s newest Longship Viking Nerthus was presented at Meyer’s Neptun Werft shipyard in Rostock Warneműnde, Germany. Accommodating up to 168 guests, Viking Nerthus spans 84 staterooms, all featuring Viking’s signature Scandinavian design.
Culture Runs Deep in the Old Town of Corfu
May 2025
May 15, 2025Hotel Van Zandt Review
eFlyer Reviews
May 14, 2025Viking Launches Exclusive May Sales
eFlyer Deals
May 14, 2025eFlyer Deals
May 14, 2025Ecoventura Launches Once-in-a-Lifetime Sale in Galápagos This Summer
Ecoventura, the only Relais & Chateaux cruise brand in the Galápagos, launches a flash sale on its own sails. Save up to 25 percent off one of its all-inclusive luxury cruises when booking select departure dates. (See departure dates here.)
Sponsored Content
Explore Europe with the Best River Cruise Line this November
Experience Europe from a fresh perspective with AmaWaterways, just awarded Best River Cruise Line by Global Traveler for the third consecutive year. Step aboard, unpack once and embark on a cruise through iconic capital cities and awe-inspiring landscapes. AmaWaterways' ships, which accommodate an average of just 156 guests, offer a spacious yet intimate setting. Throughout your journey, you'll enjoy exquisite farm-to-table dining; unparalleled service; and a variety of included excursions, from city tours for gentle walkers to thrilling bike rides along the rivers.
eFlyer Deals
May 14, 2025Get Third Night Free at Participating Santa Barbara, California, Hotels
Visit Santa Barbara launched a new hotel promotion, inviting travelers to save and stay longer to experience more of this coastal destination. The Third Night Free promotion gives guests of participating hotels and resorts a third night free when booking two or more nights.
ShareThis