The restaurant industry was one of the hardest hit by the COVID-19 pandemic. Despite this, restaurants did see some growth in 2020. Tech companies TOP Data and Zenreach recently conducted a study on nationwide restaurant habits for 2020.
Overall, nationwide restaurant spending is only down 1 percent from where it was during January 2020. Many states saw a double-digit increase in spending, with the highest increases in Washington (26 percent), Utah (24 percent), South Dakota (20 percent) and Alaska (19 percent). Other states didn’t fare as well. Those with the highest percentage of spending decreases are Idaho (47 percent), Massachusetts (41 percent), Rhode Island (34 percent), California (29 percent) and New Jersey (24 percent).
The same can be said for nationwide food and beverage merchants. Some merchants saw an increase in spending in 2020, with Grubhub showing the largest increase of 56 percent. Sonic and Chick-fil-A also saw increases of 42 and 23 percent, respectively. Unfortunately, other chains encountered spending decreases this past year. Olive Garden (33 percent), Subway (27 percent) and Chili’s (17 percent) all saw double-digit spending decreases.
“If you can create a safe dining environment, effectively target your best customers, and maintain (or even boost) your marketing spend, the more likely you are to successfully drive customers into your locations and sustain your restaurant business during this challenging time,” said John Kelly, CEO, Zenreach.
Read This Next
6 Raffles Hotels & Resorts for Holiday Experiences
Daily
Dec 12, 2024Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedeFlyer Reviews
Dec 11, 2024Canne Bianche Lifestyle & Hotel Review
Perched on the Italian Adriatic in Torre Canne, Canne Bianche Lifestyle Hotel provides an escape of coastal luxury amid the local charm of Puglia. Located just steps from the sea, this boutique retreat captures the region’s essence with thoughtful design, exceptional dining and a connection to local culture.
Sponsored Content
Pick Your Paradise: Experience Bali at 3 Incredible Hotels
Bali is a name synonymous with island bliss. But there is more than just one side to this incredible place. Get a sense for the variety of experiences Bali offers by learning about three hotels participating in Marriott Bonvoy® with distinctive opportunities for adventure and relaxation. With the Marriott Bonvoy Boundless® Card, earn points for free nights at each of these properties.
eFlyer News
Dec 11, 2024Air France & KLM Royal Dutch Airlines Partner with Kolet for Mobile Connectivity
Air France and KLM Royal Dutch Airlines announced a new partnership with Kolet, a French eSIM technology specialist, to offer reliable mobile connectivity in more than 190 countries.
eFlyer News
Dec 11, 2024Viking Names and Delivers Newest Ship in Italy
It’s been a month to remember for Viking, with the luxury cruise line announcing the name and delivery of its newest ocean ship, Viking Vela. The new boat joins Viking’s growing fleet of award-winning ocean ships and will spend her inaugural season sailing in the Mediterranean and Northern Europe.
Sponsored Content
Experience Next-Level Travel with Condor Airlines’ New A330neo Fleet
Condor Airlines completely renewed its long-haul fleet, featuring its new Airbus A330neo. Designed to elevate your travel experience, the A330neo is equipped with cutting-edge technology and offers unrivaled comfort, ensuring an exceptional journey for every passenger. With its striking signature striped livery, the A330neo not only promises a memorable flight but also enhances the start of your vacation from the moment you step aboard.
eFlyer News
Dec 11, 2024W Hotels Debuts in Prague
W Hotels continues its global expansion of luxury lifestyle hotels with the launch of W Prague. W Prague marks a new chapter for the building, formerly the Art Nouveau-style Grand Hotel Evropa. W Prague lies on Wenceslas Square and offers 161 stylishly appointed guestrooms and suites.
PONANT Launches Holiday Season Offer
eFlyer Deals
Dec 11, 2024Delta Air Lines Completely Transforms Cabins
eFlyer Lead
Dec 11, 2024December 2024
Dec 6, 2024Global Traveler Sings the Praises of the 21st Annual GT Tested Reader Survey Award Winners
Our GT Tested Reader Survey awards has reached its 21st birthday — let’s raise a glass and say cheers as another year of travel comes to a close and it’s time for Global Traveler to announce the 2024 winners of its reader-voted survey. For 21 years, our readers — a group of intrepid, frequent, luxury travelers — have voted for their favorites in our annual survey, from airlines and airports to hotels and credit cards.
Sponsored Content
Sailing the Ionian Sea: Explore Greece’s Nautical Gems
Sailing the Ionian Sea is an enchanting way to experience Greece's breathtaking islands and pristine waters. Known for its favorable winds, calm seas and stunning landscapes, the Ionian Sea offers a paradise for both experienced sailors and those looking to explore for the first time. From lively beaches to secluded bays, these waters have something for every traveler seeking adventure and relaxation.
December 2024
Dec 6, 2024Global Traveler Recognizes Winners Achieving Milestone Awards
The 21st annual GT Tested Reader Survey not only celebrates the best in the travel industry but also highlights winning brands who consistently received accolades for years of committed service. From top-notch frequent-flyer programs to favorite cities to credit cards with promising rewards, these winners go above and beyond time and time again.
ShareThis