Norwegian Cruise Line recently announced a beverage partnership with iconic drink brand Coca-Cola. Norwegian Prima will be the line’s first ship in its fleet to carry Coca-Cola products as its official drink. The remaining Norwegian Cruise Line ships will implement Coca-Cola beverages by the end of December.
“With the historic debut of Norwegian Prima, Norwegian Cruise Line continues to push boundaries across every element of the guest experience, so it’s perfectly fitting that we are unveiling and bringing on board a fresh, new beverage partnership with Coca-Cola during the christening of Norwegian Prima,” said Harry Sommer, president and CEO, Norwegian Cruise Line. “As a company rooted in history, Norwegian Cruise Line is honored to align with a fellow beloved brand, Coca-Cola, and we look forward to leveraging this relationship to continue to enhance our guest experience.”
Harry Sommer celebrated the partnership with Coca-Cola’s famous polar bear, toasting to the momentous occasion with a Coca-Cola beverage at Penrose Atrium. The announcement follows shortly after Norwegian Prima’s christening voyage from Reykjavik, Iceland.
Read This Next

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedNovember 2023
Nov 30, 2023Mediterranean Allure: Explore the Enigmatic Enchantment of Corsica
Corsica with steep, gray cliffs overlooking the Mediterranean and sandy beaches attracting summer visitors, is a French-governed island sometimes confused with Sardinia and Sicily, Italian islands to the south. Fortunately, all three islands share the same love for good wine, food and sun-splashed beaches.
Sponsored Content
Join the Global Movement: GBTA Drives Business Travel Through Community, Learning and Advocacy
The Global Business Travel Association (GBTA) believes business travel is a fundamental force for good and brings the industry together to connect, innovate and set new standards. With members from across the globe, GBTA engages the many voices of business travel to build a collective future, providing a platform for buyers and suppliers to come together, connect with peers, grow their network and shape the future of the industry.
Daily
Nov 30, 2023Luxury Conrad New York Downtown Girl Dinners and Holiday Escapes
If you’re ready to do a little holiday catch-up with your besties, make a beeline for Conrad New York Downtown. The lobby metamorphosed into a holiday forest of heavenly scented, decorated Virginia Spruce trees. Make your first stop ATRIO Barista Station in the lobby for a complimentary hot spiced apple cider (until Dec. 3) or hot chocolate (Dec. 22–24).
Daily
Nov 30, 2023Ski Season Begins in Jungfrau Region of Switzerland
With winter kicking in, it’s time for skiers and snowboarders to pick up their equipment and hit slopes around the world. This year, travelers should head to the Jungfrau Region of Switzerland.
Sponsored Content
Unearth Seoul’s Hidden Gems
Filled with hidden treasures waiting to be discovered, Seoul invites travelers to unearth its many gems, and Seoul Tourism Organization is here to help travelers do just that. Through thoughtfully created initiatives like the Theme Tourism County Competition, Seoul Tourism Organization works closely with local districts to identify and showcase what makes each district unique and charming in all seasons.
7 Tips to Know Before Your First Trip to Tokyo
Daily
Nov 30, 2023Norway for Art Lovers: New Venues Worth Visiting
Daily
Nov 29, 2023Review: Hilton Head Health
eFlyer Reviews
Nov 29, 2023eFlyer Deals
Nov 29, 2023Late Black Friday Deals at Southernmost Resort, The Meritage Resort & Spa
Just because Black Friday and Cyber Monday are over doesn’t mean hotels want to end sales anytime soon. In fact, two upscale properties in Florida and California invites guests to book some late Black Friday deals.
Sponsored Content
IHG® Hotels & Resorts Introduces Effortless WiFi Connection for Guests Worldwide
IHG Hotels & Resorts is thrilled to announce the launch of a new mobile product feature for members: IHG Wi-Fi Auto Connect. This feature is now available exclusively in the IHG One Rewards mobile app for both iOS and Android users and will automatically connect IHG One Rewards members to WiFi upon arrival at more than 5,000 IHG hotels worldwide — no separate passwords or log-ins needed. This is in addition to the exciting benefits of being an IHG Business Edge member. IHG Business Edge provides small- and medium-sized businesses access to a user-friendly portal that displays comprehensive spending and savings data while providing the convenience of direct booking with a guaranteed discount.
eFlyer Lead
Nov 29, 2023What You Need to Know as a Traveler About Recent Riots in Dublin
Many Americans head across the pond year-round for trips to Ireland, particularly the capital city of Dublin. However, several countries’ governments have issued warnings to travelers to Dublin in the near future in the wake of some recent knife attacks and riots.
ShareThis