National Car Rental is rolling out its Premier Selection at airports nationwide. Rental lots at participating airports feature a selection of upscale auto brands including Cadillac Escalade, Lincoln Navigator or Lexus IS250.
Initially piloted in Phoenix, Minneapolis and Cleveland, Premier Selection will be available at 25 U.S. National Car Rental airport locations by year-end. Premier Selection vehicles are clearly marked so customers can easily identify and upgrade their rental without visiting the rental counter.
“We’ve seen an increase in requests for high-end vehicles from our customers and we’re pleased to offer a range of vehicles that exceeds their expectations,” said Rob Connors, assistant vice president of brand marketing, National Car Rental. “Whether closing a deal or entertaining clients, our customers occasionally need the extra prestige that comes along with these upscale vehicles.”
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