Air Canada and Cirque du Soleil kicked off an exclusive partnership last month. Air Canada is now the brand’s official airline for all big top and arena shows in Canada, the United States, Europe and select countries elsewhere.

Now, eligible guests enjoy access to an exclusive Air Canada lounge created for Cirque du Soleil at select European and Australian shows. Air Canada Aeroplan members benefit from unique bundles and the opportunity to redeem Aeroplan miles for Cirque du Soleil gift cards to attend performances throughout Canada or the United States, in quantities of $50, $100 or $200.

“We take pride in bringing more Canada to the world every time we fly and incorporate our passion for homegrown companies thriving on the world stage in our sponsorships. For us, Cirque du Soleil represents the perfect mix of Canadian roots and global pedigree, and this partnership speaks to the two brands’ shared values and commitment to delivering a premium experience to our customers around the world,” said Calin Rovinescu, president and CEO, Air Canada. “Our impressive combined global footprint makes Air Canada and Cirque du Soleil the perfect partners in continuing to create experiences that entertain, inspire and connect people around the world in meaningful ways.”

“We are very proud to team up with a strong, world-renowned brand such as Air Canada as our official airline for our touring shows. Together, we will continue to share Cirque du Soleil creativity and inspiration, and spread joy the world over,” added Daniel Lamarre, president and CEO, Cirque du Soleil.