Alaska Airlines is kicking off the New Year with new in-flight amenities to satisfy increasing customer demand for more entertainment and better in-flight connection.

The new amenities include a free chat service, which allows customers on Alaska’s GoGo-equipped flights to use iMessage, WhatsApp and Facebook Messenger on any smartphone during flights.

“We know that staying in touch while on the go is essential to our guests, many of whom don’t need full Internet access. Free Chat is a great way to keep that connection alive without breaking the bank. And yes, it’s fully emoji-compatible,” said Andrew Harrison, vice president and chief commercial officer, Alaska Airlines.

The free chat service is the first of many new in-flight products Alaska is rolling out in 2017, which include a new premium class, free movies and more food and beverage options.

To celebrate its merger with Virgin America, Alaska Airlines is offering free unlimited access to an entire catalog of entertainment through March 31, which can be streamed on customers’ personal devices.

Upgraded food and beverage options will include new premium wines from Washington’s award-winning Chateau Ste. Michelle Winery, as well as new premium craft beer, bourbon and sparkling wine from La Marca.

The new premium class debuted in early January on select routes, featuring four extra inches of legroom, early boarding and complimentary snacks and alcoholic beverages.