After a recent redesign of the Uber app, two new features for travelers include an integration with Snapchat and the ability to select people you want to meet, not just places.
Uber included the additional features to ensure users get the most out of the Uber experience, rather than simply sitting while being driven to the destination. Riders can access exclusive filters via Snapchat specifically designed for Uber.
“We designed the new Uber app around you — and our core beliefs that time is a luxury and that the information you need should always be at your fingertips. Gone are the days when everyone’s app looks the same,” said Yuhki Yamashita, senior product manager, Uber. “The new Uber experience is reimagined around a simple question — ‘Where to?’ After all, you use Uber to get somewhere — or to someone. And by starting with your destination, we can tailor the journey to you.”
You can select individuals you want to meet up with in order to outline your destination. Rather than figuring out where an individual is located, you can simply select the person and have Uber take you to them.
Uber can also share your estimated time of arrival with your friends so they have an idea of how long they have to wait. Both parties have to use the app in order for the feature to work. While there are many pros about the new features, Uber received outrage as the app continues to track your location, even when you’re not using it. The company is promoting personalization and convenience.
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