Coury Hospitality announced the opening of The Elmore Hotel, Southlake, Texas’, first boutique hotel. Following an extensive transformation, the new hotel features reimagined interiors, vibrant dining and updated guestrooms.
Rooted in Southern charm, The Elmore is inspired by community, redefining hospitality in Southlake. The social hub for locals and travelers is perfect for guests visiting for business, celebrations or simply a weekend getaway.

© Sharp Frame Media
The 175-room hotel takes inspiration from the American Elm tree, a symbol of growth and connection. The hotel serves as a gathering place where moments of connection can casually unfold. Guests can expect a calendar of locally driven experiences to foster community within the hotel and its surrounding neighborhoods. Highlights include afternoon tea; mahjong socials; wellness programs; dragon Pilates by the pool; and immersive offerings like the Rooted in Romance couples getaway and the Sip, Sun and Stay cabana promotion.
The hotel’s signature culinary concept Sagewind features a creative menu highlighting seasonal Texas ingredients, as well as locally inspired cocktails like the Southlake Spritz. At Social Outlaw, the hidden speakeasy, enjoy an intimate night filled with craft cocktails, live music and more. Culinary offerings also include weekly experiences like guided beverage tastings.

© Sharp Frame Media
“The Elmore represents our commitment to bringing design-forward, lifestyle hotels to cities across Texas,” said Paul Coury, CEO, Coury Hospitality. “Southlake deserves a property that feels authentic to the city while offering memorable experiences for both guests and locals, a true living room for the community.”
Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedeFlyer Reviews
Sep 23, 2026Review: Sage Lodge Resort & Spa
Set on more than 1,200 acres in Montana’s Paradise Valley, Sage Lodge sits just 30 minutes from Yellowstone National Park, with the Yellowstone River running for more than a mile along the property.
Sponsored Content
Luxury Travel in Chilean Patagonia: Where Refinement Meets the Wild Edge
At the gateway to Chilean Patagonia, Los Lagos opens a landscape in constant motion. Volcanic peaks rise sharply above glacial lakes, mist moves through dense forests, and light shifts across every horizon. Here, luxury travel in Chilean Patagonia unfolds moment by moment, balancing raw energy with seamless comfort.
Airlines
Sep 23, 2026American Airlines, Condor Airlines Announce New Interline Agreement
American Airlines and Condor Airlines expand their international partner network with a new interline agreement, providing travelers with a wide range of new connections. Passengers can expect connections to more than 150 cities through Condor’s trans-Atlantic gateways in major hubs like JFK, BOS and LAX.
eFlyer News
Sep 23, 2026Amex to Open First Centurion Lounge in Continental Europe at Amsterdam Schiphol
American Express officially became the first global credit card company to operate a lounge at Amsterdam Airport Schiphol. The brand’s Centurion Lounge opened at AMS Sept. 17, spanning nearly 6,000 square feet and offering a plethora of amenities.
Sponsored Content
Why Japan Is Best Explored by Sea with Princess
Japan is a destination that rewards repeat visits because no two regions — or seasons — feel quite the same. One moment, you’re wandering through centuries-old geisha districts in Kanazawa. The next, you’re watching neon reflections dance across Tokyo streets long after midnight.
eFlyer News
Sep 23, 2026Panamá Introduces No-Cost Tourist Insurance for International Travelers
Strengthening its appeal as more than a connection or stopover point, Panamá recently announced a series of new initiatives to encourage international travelers to stay longer and experience the destination in a more immersive way. Part of these initiatives includes no-cost tourist insurance for eligible international tourists, with coverage automatically available during the first 10 days of their stay. No additional payment or registration is required.
September 2026
Sep 20, 2026Celebrity Reflection Launches 13 New Spaces
Celebrity Cruises’ Celebrity Reflection transforms Caribbean cruising with 13 new spaces, launching in March 2027. From a three-story Grand Plaza entertainment hub to two first-to-fleet experience concepts, these new spaces raise the bar for premium Caribbean cruising.
Sponsored Content
What Actually Happens If You Get Sick or Hurt on a Cruise?
You’ve booked your cabin, mapped the ports and packed the sunscreen. Hopefully, you also bought some insurance. But have you ever thought about what actually happens if a medical emergency strikes mid-voyage?
September 2026
Sep 19, 2026Seven Seas Prestige to Feature New Spaces
Regent Seven Seas Cruises unveils its all-new Solara Sports Deck and Solara Pool Deck aboard Seven Seas Prestige, introducing a new era of open-air relaxation and active luxury.
ShareThis