The Lincoln Plaza London joined the growing Curio Collection of independent hotels from Hilton Worldwide. Set to open in the heart of Europe’s premier business district in late 2016, the hotel becomes the first property from the new Hilton brand in the United Kingdom.

Launched as a new brand in 2014, Curio is a global set of remarkable upscale and luxury hotels hand-picked for their unique character and personality, each one a part of the city they call home. Lincoln Plaza London will join 50 properties and 13,000 rooms open or in various stages of development across the world, including in cities like Paris, İstanbul and Hamburg.

“Lincoln Plaza London, our first Curio – A Collection by Hilton in London, will be a unique destination in its own right as the hotel’s interior design draws inspiration from the location’s strong industrial heritage and modern architecture of the wider development,” said Patrick Fitzgibbon, senior vice president, development, Europe & Africa, Hilton Worldwide.

The 129-room hotel will offer a range of quality amenities, including a state-of-the-art fitness center, organic deli, fine-dining Indian and Mediterranean restaurants, roof terrace and two distinct bars.