Starwood Hotels & Resorts’ design-led Aloft brand debuts in Miami’s world-famous South Beach area this month just one block from Miami Beach and mere minutes from the Miami Beach Convention Center, several art galleries, the Bass Museum of Art and numerous night clubs, restaurants and boutiques.
The new Aloft South Beach transformed the 1960s-era Motel Ankara and includes a new eight-story tower. The adaptive re-use property features 235 spacious, loft-like guestrooms, as well as an outdoor pool, roof deck lounge, 24-hour fitness center and more than 2,300 square feet of flexible meeting and event space.
“Aloft South Beach is an exciting, new addition to the brand’s rapidly growing global portfolio, and we expect it will quickly emerge as a local hotspot with its urban design aesthetic, tech-forward mind-set and live music performances,” said Brian McGuinness, global brand leader, specialty select brands, Starwood Hotels & Resorts. “As the fastest growing brand in the history of hospitality, Aloft continues to generate demand in key markets worldwide, and we look forward to continuing the momentum as we near the 100th hotel milestone later this summer.”
Aloft South Beach marks the brand’s eighth hotel in Florida.
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