FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Alaska Airlines, Hawaiian Airlines to Combine

by Aoife O’Riordan

Dec 6, 2023

© Andreistanescu | Dreamstime.com

eFlyer Lead

Earlier this week, Alaska Airlines and Hawaiian Airlines reached an agreement to combine, thus expanding services and benefits for customers. In a $1.9 billion deal, Alaska Airlines officially acquired Hawaiian Airlines. First, the deal must go through several federal regulations to approve the merger, a task in itself following the recent break up of a regional partnership between JetBlue and American Airlines.

This involves waiting between 12 and 18 months as the merger undergoes approval by regulators and Hawaiian Airlines’ shareholders. Alaska Airlines CEO Ben Minicucci is hopeful; however, and, if the merger is approved, will see the combined company operate out of Seattle, Washington, where Alaska Airlines is currently headquartered. Honolulu, Hawai’I, will also become a key Alaska Airlines hub, creating greater international connectivity for West Coast travelers throughout the Asia-Pacific region with one-stop service through Hawai’i.

Both airlines will continue to keep their own brand while operating under one platform, but the merger will see a combined 365-airplane fleet spanning 138 destinations.

“This combination is an exciting next step in our collective journey to provide a better travel experience for our guests and expand options for West Coast and Hawai’i travelers,” said Ben Minicucci, CEO, Alaska Airlines. “We have a longstanding and deep respect for Hawaiian Airlines, for their role as a top employer in Hawai’i, and for how their brand and people carry the warm culture of aloha around the globe.

The merger is a victory for Hawaiian Airlines. Over the last few years, the airline suffered a series of challenges, including increased competition with Southwest Airlines and the recent Maui wildfires. After announcing the merger, Hawaiian Airlines’ stock nearly tripled.

So, what does the merger mean for customers? Passengers will benefit from more destination choices and increased international connectivity. In addition to a combined 138 destinations (including non-stop service to 29 international destinations), passengers also have access to 1,200 global destinations through the oneworld alliance.

The merger will also see expanded service and convenience for Hawai’i residents, including maintaining and growing union-represented jobs in the Hawai’ian Islands. The brands will continue to invest in employees’ careers and work with local communities in Hawai’i.

Together, the merger will have a combined 54.7 million annual passengers.

Passengers will also enjoy increased loyalty program benefits, including the chance to earn and redeem miles on 29 global partners and receive elite benefits on the full complement of oneworld alliance airlines. Other benefits include global lounge access and benefits of the combined program’s co-branded credit card.

What are your thoughts on this merger? What are you most excited about? How might the merger benefit you? Tell us your thoughts. Email us at [email protected]. Please include your full name and location.



FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Explore Excursions


Insta Feed
February 2024
Feb 21, 2024

Down to Earth: Find Your Element for the Ultimate Customized Spa Experience at Chuan Spa

After a stressful pre-holiday season and a busy work schedule, there was no better time for a relaxing spa experience than during my recent trip to Pasadena with the FXExpress Publications, Inc. team. We headed to The Langham Huntington, Pasadena for the 20th anniversary of the GT Tested Reader Survey awards, which meant a jam-packed trip, but I managed to carve a little time out of our busy schedule to visit Chuan Spa at the hotel.

Hit the High Notes in Nashville

Nashville’s once-modest skyline continues to evolve as its luxury market grows. Lavish hotel properties are added to the landscape while acclaimed chefs stake claim in the robust culinary scene and premier cultural offerings round out the city’s repertoire.

Feb 21, 2024

What’s New in Emilia Romagna, Italy, in 2024

Located in northern Italy, the Emilia Romagna region offers travelers exciting experiences for 2024.

eFlyer Deals
Feb 21, 2024

Leap Day Savings at The Marker San Francisco, Hotel Dena

This Leap Year, save 29 percent off the best available rate at The Marker San Francisco. This limited-time deal is available for booking only on Feb. 29, for travel between Feb. 29 and Dec. 31.

Why Buy Trip Cancellation Insurance?

Don’t risk losing all the money you’ve spent if you must cancel your trip at the last minute. Allianz Travel Insurance can give you:

Feb 21, 2024

Make Alberta, Canada, Your Next Wellness Getaway

Rich in mountains, prairies, forests and hot springs, Alberta, Canada, takes nature and wellness travel to a whole new level. Combine the beauty of this western Canadian province with relaxation and you’re in for a treat.

eFlyer Deals
Feb 21, 2024

Sail Away and Save with American Queen Voyages

Take advantage of American Queen Voyages’ biggest offer yet with the Sail Away & Save event. These savings apply to more than 200 voyages through 2025, including Alaska expedition trips.

Why Buy Annual Travel Insurance?

One affordable plan can protect an entire year of trips: business or pleasure, short or long, domestic or international.

Feb 21, 2024

Southern Ocean Lodge, Kangaroo Island, Reopens After 4 Years of Rebuilding from Bushfires

After almost four years in the planning, design and reconstruction stages, Baillie Lodges’ flagship property, Southern Ocean Lodge on Australia’s Kangaroo Island, reopened late last year after the original hotel was razed during the summer of the 2019/2020 Kangaroo Island bushfires.