JetBlue unveiled its new Brooklyn Nets-inspired livery. The aircraft, dubbed BK Blue, was designed by a team of New Yorkers and Brooklynites. Various aspects of the borough are seen throughout the design.
The livery is exclusively black and white, with the Brooklyn Nets logo on the tail, as well as the silhouette of the Brooklyn Bridge and Barclays Center on the fuselage. “Spread Love” is written on the underbelly.
“For JetBlue, continuing our partnership with the Brooklyn Nets and Barclays Center was a slam dunk,” said Marty St. George, executive vice president commercial and planning, JetBlue. “Crossing the bridges into Brooklyn, you’ll find that the borough has a distinct personality and some of the most loyal customers and fans around. Our full court press approach makes our unique product offerings like Fly-Fi accessible to customers both in the air and at Barclays Center.”
“JetBlue Airways was one of Barclays Center’s first partners when we opened our arena doors in 2012, and today marks a terrific expansion to our great partnership,” added Brett Yormark, CEO, BSE Global. “A fully branded aircraft that pays homage to Brooklyn and one of its most beloved icons is a fitting statement to make as we enter the next phase of our strategic alliance. JetBlue is committed to providing their customers with the same world-class experience we provide to our guests, and we are excited to work with New York’s hometown airline in new and innovative ways.”
Read This Next
Kessler Launches Luxury Boat Charters
News
Jul 20, 2024
Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedMelt into Mediterranean Charm in Barcelona and Costa Brava
Usually regarded for its Modernist architecture, centuries of artistic influence and polarizing football team, Barcelona has come into its own as a growing tech hub. The capital of Catalonia hosts the annual Mobile World Congress each March, and its Poble Nou neighborhood cradles some of the world’s most recognizable startups like TravelPerk and Typeform.
Sponsored Content
Extraordinary Moments, Made to Keep
The Excellence Collection offers a curated collection of luxurious resorts across Mexico and the Caribbean, promising exceptional experiences for every guest and taste. From upscale suite concepts to a plethora of gourmet dining options, from wellness experiences to curated activities, The Excellence Collection guarantees all this and more.
Daily
Sep 21, 2026Ireland’s Dromoland Castle Announces Landmark Transformation
This November, Dromoland Castle is set to close its doors for six months for its largest redevelopment in its 63 years as a hotel. Set to reopen in June 2027, the 16th-century property in County Clare will debut a one-of-a-kind transformation with updates to accommodations, public spaces, wellness facilities, culinary features and more.
Destinations
Sep 21, 20266 Reasons to Put Addis Ababa, Ethiopia, on Your Travel List
It’s time to start dreaming of your next trip. Here’s some destination inspiration for you. Take a visual journey through Addis Ababa, Ethiopia, with us.
Sponsored Content
The World Awaits with Turkish Airlines’ Global Access
Turkish Airlines enjoys the unique position as the airline flying to more countries than any other airline. Its unrivaled global reach is only the beginning of the experience that awaits passengers with Turkish Airlines.
Daily
Sep 21, 2026Women’s Retreats Now Available at Six Senses Kyoto, Six Senses Kanuhura
Designed to be a supportive experience for women of all ages, The Yin Way Retreat — The Way of a Woman is a new experience available to guests this year at Six Senses Kanuhura in the Maldives. It’s available Oct. 1 to 4 in the Maldives, and at Six Senses Kyoto in Japan Dec. 11 to 14.
Seven Seas Prestige to Feature New Spaces
September 2026
Sep 19, 2026Daily
Sep 18, 2026Windstar Unlocks Tower of London After Dark and Other New 2027 Experiences
Explore three different remarkable European destinations in 2027 with Windstar Cruises. The brand’s newest 224-guest, all-suite yacht, Star Explorer, debuts alongside complimentary Destination Discovery Events in Livorno, Dubrovnik and London.
Sponsored Content
Get to Know TAP FORBIZ
Unlock flexible, refined business travel with TAP Air Portugal's program, TAP FORBIZ. Developed for small, medium and large Companies, with options for corporate events, TAP FORBIZ offers exclusive advantages adapted to each type of business. TAP FORBIZ offers solutions suited to each business: travel cost reduction, more flexibility, more benefits and more value. With TAP FORBIZ, businesses can centralize purchases, control the company budget and ensure greater cost predictability with exclusive discounts and benefits tailored to each company's profile. Each trip becomes a strategic decision to travel more and spend less.
September 2026
Sep 17, 2026High-Spirited Hong Kong: The Dynamic Hub Embraces Its Maritime History and Culture
It was known as the “Kai Tak heart attack” — the thrilling, terrifying final approach into Hong Kong’s Kai Tak Airport. Airliners were required to bank sharply at the last moment, dodging hills and apartment blocks to line up with a runway jutting out into Kowloon Bay. The airport is long gone, but international visitors are arriving at Kai Tak again, albeit more sedately. Their cruise ships dock smoothly at Kai Tak Cruise Terminal, a modern gateway designed by Sir Norman Foster.
ShareThis