Arrival/Check-In: Having been to the InterContinental Century City once before, I was prepared for the grand entrance as my car pulled in; and I was quickly helped with my things by numerous bellmen who directed me to the desk. With no wait, I received my key and directions to the elevators. At the late-afternoon hour, the lobby was abuzz with businesspeople enjoying cocktails at the bar and congregating before their evening plans.
The biggest names in the Middle East sporting community will gather for the Sports Industry Awards as the event returns for its eighth edition. SPIA recognizes the achievements of individuals, organizations, facilities and campaigns that contributed to the development of sport in the region.