Guests staying at Centara resorts in Thailand will now have the option to make payments on through WeChat Pay, WeChat’s payment solution. WeChat, one of the largest social networks in China, has more than 800 million active users in its database.
“A seamless payment experience for consumers using any channel is an element of our platform for expansion, which should see us double both revenue and the number of our properties over the next five years. As consumer behavior evolves, Centara has adopted an omni-channel strategy to stay relevant and to provide a great customer experience. We embrace these types of disruptive opportunities to better serve our guests and stay on top of the industry,” said Thirayuth Chirathivat, CEO, Centara.
Centara is the largest hotel group in Thailand to accept payments through WeChat Pay. By the end of the year, Centara plans to have global WeChat Pay functionality.
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