Kimpton Ashbel New York – Park Avenue, part of IHG Hotels & Resorts’ luxury and lifestyle portfolio, recently debuted its thoughtfully curated design narrative rooted in the elegance of Park Avenue’s iconic townhouses. Within a restored 1928 Beaux-Arts building originally developed as Doral Park Avenue Hotel, the property boasts 205 guestrooms and suites, many with sweeping views of Park Avenue and the Empire State Building.

Designed by Busta Studio, the interiors channel the character of a classic New York townhouse, emphasizing material richness, artisanal detail and a considered architectural approach. Arrive through the building’s carefully restored limestone façade with custom louvers at street level. Within the building, the ground-level lobby retains its original structure and proportions subtly refreshed with reeded glass, warm wood floors, traditional rugs and brass accents. A custom inlaid mosaic featuring the property’s “K.A.” initials leads the ground floor to unfold into a sequence of residential-style spaces rather than a conventional hotel lobby.

“Our approach was to treat Kimpton Ashbel as a true Park Avenue townhouse rather than a conventional hotel,” said Anna Busta, founder, Busta Studio. “We focused on proportion, materiality, and architectural detail to create spaces that feel layered and personal. The design is rooted in the building’s history, but intentionally relaxed, with moments of warmth and quiet surprise.”

The property features a restrained material palette of hand-brushed limed oak paneling, Bianco Dolomiti and Pietra marble, artisanal plaster ceilings, hand-cast bronze and glass details, softer furnishings, and subtle pops of color.

At the heart of the building, the Living Room serves as a gathering space, with a sculptural floating banquette and a thoughtfully integrated library. These public spaces host Kimpton’s signature social experiences, such as the complimentary Kickstart coffee and tea each morning to Kimpton Social, a hosted evening gathering with curated selections of beer and wine.

Park & Bel, the hotel’s café concept, offers a morning selection of artisanal pastries, seasonal fruit and hearty sandwiches. As day transitions, the space unveils a bespoke bar cart featuring cocktails and premium alcoholic offerings served alongside the café’s light fare.

“With Kimpton Ashbel, our goal was to create a hotel that feels lived-in rather than staged,” said Sofia L. Vandaele, regional director of Operations, IHG Luxury & Lifestyle in New York. “The design encourages guests to slow down and settle in, whether that means relaxing in the lobby or retreating to a guestroom overlooking Park Avenue. We wanted the hotel to feel like a true extension of the neighborhood, offering warmth, ease, and a sense of belonging.”

Every element of Kimpton Ashbel is custom designed for the property, including bespoke millwork; integrated headboards with built-in lighting and charging; carefully proportioned furnishings; and custom-fitted cabinetry, carefully curated textiles and thoughtfully selected finishes in the guest bathrooms. Specialty suites range from 14 family-friendly connecting rooms to the Penthouse Suite.

Art is woven throughout public and private spaces thanks to a site-specific collection curated by Soho Art Gallery, which complements the curated library sourced from Assouline and Taschen.

Kimpton Ashbel New York – Park Avenue is now accepting reservations.