FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Etihad Launches World’s First Green Loyalty Program

by Aoife O’Riordan

Dec 22, 2021

© Grzegorz Kieca | Dreamstime.com

eFlyer Lead

Etihad’s award-winning loyalty program Etihad Guest launched the world’s first green loyalty program, focusing on sustainable efforts and initiatives. Conscious Choices by Etihad Guest will award members who make green choices and offer ideas on how to reduce carbon footprints.

“While Etihad has focused on developing technology and innovative solutions for operational efficiency that will actively reduce the CO2 emissions of flying, we have placed an equal focus on the guest,” said Tony Douglas, group chief executive officer, Etihad Aviation Group. “To that end we have been developing our sustainable loyalty program for the last year, listening to member feedback and taking into account their priorities and expectations for travel. Through this we have refined a program that will provide members with the ability and incentive to travel more sustainably, while further reinforcing our position as a planet-conscious travel and lifestyle brand.”

The latest initiative in Etihad’s mission to become more sustainable and reach net zero emissions by 2050, Conscious Choices allows travelers wanting to fly and spend more sustainably to earn Tier Miles and other rewards for making greener choices. There are a number of ways guests can make sustainable choices on Etihad and earn Tier Miles. Carrying less baggage on board and offsetting flights’ carbon emissions using Etihad Guest Miles are two of the main ways guests can achieve this.

Etihad encourages guests to practice more sustainable choices in their everyday lives as well, such as driving, donating miles to a green cause, purchasing sustainable products from Etihad Guest Reward Shop in partnership with Collinson and CarbonClick, and choosing a digital membership card instead of a physical one.

The new program isn’t the only recent initiative Etihad has taken to become a more sustainable and environmentally friendly airline. From using sustainable fuels, reducing contrails, flying optimized flight paths and operating more electric vehicles, each aspect works toward a greener future. Etihad also adopted thousands of mangroves and continues to work with partners who share a similar vision for a cleaner future.

Douglas noted, “Etihad’s commitment to sustainability sits at the core of our business, and we’re pleased to welcome our 8 million members to jump on board this journey to sustainability. Empowering our members to offset their personal travel or shopping in a sustainable way, and be rewarded for it, gives the Etihad sustainability program even more weight.”

The full program and benefits of Conscious Choices go live in January 2022. Etihad plans to halve its 2019 emissions by 2035 and will continue to implement more plans to aid in reaching this goal. 

Will you be more inclined to fly on airlines with sustainable rewards initiatives like this one? Do you think these efforts by airlines are enough to help the environment and offset carbon emissions? Tell us your thoughts. Email us at [email protected]. Please include your full name and location.


FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.


Insta Feed
May 25, 2022

Princess Cruises Launches All-Inclusive Premier Add-On

Princess Premier, a new add-on recently launched by Princess Cruises, offers cruise-goers unlimited WiFi, premium/top-shelf beverages, photos and more. The new offer builds off the popular Princess Plus add-on to bring guests a more comprehensive bundle and savings of more than 50 percent when all the amenities are purchased separately.

TAP Air Portugal’s Porto

When American travelers make plans to visit Portugal, Lisbon is usually their first stop.

May 25, 2022

NoMo SoHo Hotel Launches Nation’s First NFT with Hotel Stay Experience

Recently, NoMo SoHo and its ownership, real estate and investment firm Sapir Corp Ltd., launched a curated NFT program, making NoMo SoHO the first hotel in the United States to offer guests an innovative way to book stays using blockchain technology.

May 25, 2022

Celebrate the King During Memphis Elvis Week

From Aug. 9 to 17, Graceland in Memphis, Tennessee, will vibrate to the sound of the world’s favorite Elvis Presley tunes as Elvis Week 2022 gets underway. This year’s event will be a fun-filled mashup of tributes, concerts, special events and celebrity appearances, including actress Barbara Eden, who starred with Elvis in the 1960 film Flaming Star and became a household name for her lead role in the long-running television series I Dream of Jeannie.

Why the Future of Business Travel Might Look Different

Global business travel is making its way back, even as the pandemic and other world events continue to challenge its return. In a recent poll from the Global Business Travel Association, more than four in five respondents (86 percent) from across the industry said they feel more optimistic than they did at the beginning of the year. Business travel bookings, the need to travel to do business and employee willingness to travel are all on the rise.

eFlyer Reviews
May 24, 2022

Brasserie Mon Chou Chou Review

What happens when three of the six French nationals residing in San Antonio get together? If they happen to be from a long line of proud French gourmands from three different regions of the country, they take what they know and make it something proudly Texan, while still adhering to their separate and collective culinary roots. That’s exactly what happened as a result of those three — Executive Chef Laurent Réa of Strasbourg, Philippe Placé of Chartres, and Jérôme Sérot of Lyon — meeting 20 years ago.

May 24, 2022

Nobu Barbuda to Offer One-of-a-Kind Island Experience

Nobu Barbuda is underway in the Caribbean, the newest installation to the Nobu Hospitality portfolio. The Nobu restaurant, all conceived by actor Robert DeNiro, debuted in 2021, and Nobu Barbuda’s first beach club opened this year.

TAP Air Portugal: 77 Years Young

TAP Air Portugal, or rather Transportes Aéreos Portugueses, was founded 77 years ago, March 14, 1945, and flew its first commercial flight September 19, 1946, inaugurating service from Lisbon to Madrid, Spain, aboard a Douglas DC-3.

May 24, 2022

Aimbridge Hospitality to Open Two New Resorts in St. Thomas

Aimbridge Hospitality announced it will open two brand-new resorts at Frenchman’s Reef in St. Thomas in the U.S. Virgin Islands. The Westin Beach Resort & Spa at Frenchman’s Reef and The Seaborn at Frenchman’s Reef, Autograph Collection, are expected to open in fall 2022. The new properties are part of a $350 million rebuild project on Frenchman’s Reef.