Norwegian Cruise Line announced a new partnership with Scuderia Ferrari Watches as part of the entertainment and activities onboard Norwegian Joy.
Scuderia Ferrari Watches, the official timekeeper of the racing division of the Italian auto manufacturer, will be the sponsor of the two-level competitive racetrack located on the top deck of the cruise ship.
The go-cart track will allow up to 10 drivers at one time to race each other in competition. In addition, passengers who race on the Ferrari electric go-cart track will be eligible to have pictures taken at the finish line.
Customers who purchase the journey in the Haven and Concierge level cabins will be given complimentary access to the go-cart track as part of the amenities and benefits of the cabin types.
The partnership is part of the build to the unveiling of the 3,850-passenger ship, the cruise line’s first purpose-built ship for the Chinese market. Once deployed in the summer of 2017, the vessel will port in Shanghai and Tianjin, following a grand inaugural port tour June 27, led by Wang Leehom, Norwegian Joy’s Godfather.
Norwegian Joy will also feature a Scuderia Ferrari Watches retail store located next to the racetrack.
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