FX Excursions

FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.

Disney Helps Spirit Airlines Improve Customer Service

by Megan Hill

Dec 16, 2017
Feature

Spirit Airlines, known for its affordable “bare fare” flights, is not regarded for its customer service. The airline reported the highest profit margin in the business, but it receives the highest rate of complaints from passengers.

Spirit bills itself as the no-frills airline, stripping down the process to its bare minimum. Passengers must pay extra for every aspect of the flight, which often draws complaints. But Spirit is also drawing ire for its frequently canceled flights, delayed departures and poor customer service.

To address these issues, the company turned to the Disney Institute, a subsidiary of the Walt Disney Company, to help better train its employees. Disney is consistently voted one of the best places to work in the country.

Spirit employees will take courses in quality service, employee engagement and business excellence. According to a Spirit press release, much of the training has already took place behind the scenes.

“Every Spirit Flight Attendant participated in Spirit Signature Service training, a new program developed around a common purpose and fresh set of service standards created in partnership with the Disney Institute; additional training will roll out at our airport stations next year,” they stated.

“We listen to our guests every day to find out how we can deliver a better travel experience with Spirit,” said Bob Fornaro, CEO, Spirit Airlines. “Our operational improvement and new technology demonstrates our commitment to deliver reliable, friendly service, all while offering the lowest fares possible.

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