While in some parts of the country winter seems to be reluctant to give up its grip (I note that it’s 27 degrees in Chicago this morning, with a wind chill of 21 — ouch!), elsewhere as the days grow longer and warmer, folks eagerly seek outdoor pursuits. Research firm Nielsen recently released data showing that hiking has grown in popularity across the United States over the past 10 years. It also ranked the 75 largest metro areas in the U.S., indicating the percent of the adult population in each city who say they have hiked in the past year.
The “most hiked” populations, from 1 through 5, are these: Salt Lake City (42.8% of citizens over 18 have hiked in the past 12 months); Portland, Ore. (41%); Seattle (40.7%); Denver (37.4%); and San Francisco (33.6%). Looking at the proximity of these cities to hikable landscapes and trails, those results aren’t too hard to predict. Neither are those on the bottom of the scale. The bottom five cities (lowest percentages of population who hiked in the last year): Miami (3.8%), New Orleans (6.2%), Fort Lauderdale (7.1%), Detroit (7.6%) and West Palm Beach (8.9%). Certainly for four of those five, heat, humidity and bugs might play a role in the low turnout of hikers!
Seattle Times columnist Gene Balk (“the FYI Guy”) took a closer look at the Nielsen figures. In 2008 less than 25 percent of the adult population in Seattle said they’d hiked that year. In 2017 the number of hikers had doubled, with the number of hikers increasing seven times faster than the population overall. Across the country, it would seem that millennials are driving the increase. Nielsen notes the rate of participation in 2008 of adults ages 35–49 notched the highest participation rate. The rate of participation of 18- to 34-year-olds doubled from 15 percent in 2008 to 30 percent in 2017.
While it is true that Seattle has seen an influx in young people over the past decade, Balk speculates that Instagram may be helping to drive the increased popularity of hiking. He notes that Nielsen figures also indicate that people who hike are 43 percent more likely than the average to have used Instagram in the last 30 days. Who doesn’t like to show off those pristine vistas (and their fit bodies and great tans) on their Instagram feeds? I don’t have an Instagram account, but I certainly like to share my adventures on Facebook. (I know, I’m showing my age.)
Other forces at play: Some point to the popularity of Cheryl Strayed’s 2012 book, Wild, her memoir of her trek of the Pacific Crest Trail, and the subsequent movie as driving an interest in hiking. Others note that time in the outdoors provides an outlet for de-stressing in our fast-paced and high-pressure world. Whatever the forces driving the trend, it has proved a boon for the outdoor recreation industry and for the rural communities that serve as gateways to popular parks and trails.
Whatever your age and motivation, consider pulling on some sturdy shoes and hitting the trails, wherever you may find yourself in the coming months.
— Patty Vanikiotis, associate editor/copy editor
Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Apr 19, 2024Rosewood São Paulo Now Home to Asaya Spa by Guerlain
Nestled within the sustainable Rosewood São Paulo, Asaya Spa by Guerlain offers a first-of-its-kind urban retreat. Designed by legendary Philippe Starck, the wellness destination delivers a creative opportunity for guests to achieve personal transformation while enjoying a luxurious getaway.
Sponsored Content
A New Perspective on Incentive Travel
Incentive travel has long been a way for organizations to drive sales and reward employees with opulent trips to exotic destinations. Today it encompasses even more.
Daily
Apr 19, 2024The Iconic Bayeux Tapestry in France to Get New Home
Under the direction of the Town of Bayeux, France, in close collaboration with the French government, the Normandy Region and the Department of Calvados, the project to move the famous 11th-century Bayeux Tapestry to a new space has been approved.
Daily
Apr 19, 2024Turtle Bay Resort Partners with Salesforce
Turtle Bay Resort and Salesforce recently announced a partnership. Salesforce will help the O’ahu-based resort augment service agents with AI and personalize the entire guest experience. Salesforce’s Einstein 1 Platform will help the resort with its efforts to reinvent itself, heighten awareness of its offerings and establish new customer relationships.
Sponsored Content
Tips to Plan a Destination Event Worth the Trip
Corporate events can often feel … too corporate. Where to go to get the team out of the office environment to bond and think outside the box? Starting with an unconventional, unique space to make them feel like the all-stars they are will get the juices flowing and make your LinkedIn profile glow.
Daily
Apr 18, 2024Fort George Hotel & Spa Transforms Belize City from Gateway to Destination
Belize City is better known as a business center and a stop en route to Belize’s lush rural destinations, but Fort George Hotel & Spa promises to change things up and reframe the nation’s capital as a destination in its own right. Located in the city’s Fort George neighborhood, the hotel debuted as the first luxury hotel in Belize City, boasting sophisticated design, elevated culinary offerings, expansive guestrooms and an inspiring wellness program. The hotel also features a branded fitness center, plunge pool and K’IN Spa.
Amansara Review
eFlyer Reviews
Apr 17, 2024Regent Santa Monica Beach to Debut This Summer
Daily
Apr 17, 2024eFlyer News
Apr 17, 2024Icelandair, Expedia Launch New Rewards Program
Icelandair and Expedia officially partnered to launch a new rewards program. Travelers can now earn more rewards from bookings.
Sponsored Content
L’Ermitage Beverly Hills: A Discreet Hideaway Awaits
Nestled between the palm-lined boulevards of residential Beverly Hills, L'Ermitage evokes a sense of refined elegance and unparalleled service. This Forbes Five-Star and AAA Five Diamond haven continues to captivate discerning travelers and Angelenos with its unwavering dedication to personalized hospitality.
eFlyer News
Apr 17, 2024Swiss International Air Lines Begins New Service from Washington, D.C., to Zürich
Swiss International Air Lines recently launched daily flights from Washington, D.C. (IAD), to Zürich (ZRH). The daily flight is one of three new international routes SWISS launches this summer season, with Toronto (YYZ) and Seoul (ICN) slated in the coming months.
ShareThis